Indonesia Conference Directory

Corresponding Author
Ade Lestari

Institutions
Indonesia Defense University, West Java, Indonesia
adelestari28[at]gmail.com

Abstract
Entrepreneurship is one part of the economic growth of the community. In carrying out daily life, all of activities are inseparable from religious rules. Al Quran teaches how implementing entrepreneurship is implemented. With this value if applied perfectly an entrepreneur can get competitive advantage on their business tour and travel. This study has purpose to identify enterpreneurship value in Al Quran based on prophet story. Prophet can be refer to know how predecessor be an enterpreneur. This study use qualitative approach to review the value of enterpreneurship in prophet story based on literature. The result of this study enterpreneurship had been taught and showed by prophet in past time. And then enterpreneurship not only about material value but also religious value. We find there are several core value when prophet have behavior : siddiq, amanah, tabligh, fatannah.

Keywords
Enterpreneurship, Prophet Story, Al-Quran, Business Tour and Travel

Topic
Innovation and entrepreneurship

Link: https://ifory.id/abstract/6agqDnXUWpPB

Corresponding Author
Christian Samuel

Institutions
PPM School of Management, Jakarta, Indonesia
csamuel93[at]gmail.com

Abstract
Enterprise Risk Scorecard (ERS) essentially is a Balanced Scorecard (BSC) combined with risk management. This experiment-s objective is to find out how risk management is applied to Indonesian SOEs in shipping companies using ERS. BSC focuses on objectives of company-s performance while ERS focuses on risk treatment that is perceived to affect the KPI achievement process. By 2018, Indonesia only had total of 19 ships and 226,948 deadweight tons and the number of ships which operated by SOEs is declining since 2014 and this affect the deadweight tons which also is declining. According to Indonesian Ministry of State-Owned Enterprise (SOE) Regulation for Good Corporate Governance (GCG) Application, risk management is an integral part of GCG by developing and applying risk management program as a whole strategic activity. This declining situation and the compliance due to Regulation of Indonesian Ministry of SOE for GCG then become the reason risk management must be applied in SOEs. Risk management in Indonesia is applied in two ways and they are done by paradigm of risk management and reward and punishment. Qualitative case study is used in this research with inductive approach and data is collected by interview. The results are risk management application using ERS for company A and company B is adopted by paradigm of risk management while for company C, risk management is adopted by reward and punishment. Reward and punishment model consider risk management as burden, sometimes it means costly and ineffective. Therefore, corporate tends to refuse applying risk management. On the other hand, regulation from central government insist of risk management appliance which make the BoD include risk management in their corporate governance mechanism by applying ERS. Management have two intentions of applying risk management and they are desire to get reward and fear for being punished by stakeholders. Paradigm model considers risk management as an internal need, even it is considered as strength. With this paradigm, BoD apply risk management in their corporate governance mechanism by applying ERS. ERS helps each company to apply risk management for the whole company to achieve their stated KPI by combining risk management into the BSC. By applying risk management with ERS, those companies will have a higher probability to achieve their own strategic KPI.

Keywords
balanced scorecard, enterprise risk scorecard, Indonesia, risk management, state-owned enterprise

Topic
Finance and Risk Management

Link: https://ifory.id/abstract/ku9EDGFMdzcT

Corresponding Author
Elfindah Princes

Institutions
Bina Nusantara University, Jakarta, Indonesia
University of Queensland, Brisbane, Australia

Abstract
Modern technology has set the business competition to a much higher level. With the increasing number of population all around the world, the proper supply chain management to ensure products availability is inevitably required. Modern Manufacturing industry must put in extra efforts in all fields, especiallly in the manufacturing process to make the products are ready on time, at the right place, for designated customers. This will certainly be not easy because the world is changing continuously. Using systematic literature review, this paper will discuss the disruptive challenges faced by modern manufacturing industry and the alternative solutions.

Keywords
supply chain management ; supply chain; disruptive challenges

Topic
Operation and Supply Chain

Link: https://ifory.id/abstract/U8wDGWqNbKrV

Corresponding Author
Erik Sopian

Institutions
Indonesia Defense University, Bogor Indonesia
yuliafadillah27[at]yahoo.com
eriksuhong[at]gmail.com
pendi.supandi[at]yahoo.co.id

Abstract
1. Introduction and research problem The tourism industry is a sector that is always attractive and strategic both economically, politically, culturally and socially. The tourism industry is one of the largest and most potential sectors for Indonesian economy because it is able to provide national income, increase employment and become an instrument to introduce the countrys culture. In addition, beside of rich natural tourism charms, Indonesia is also rich in cultural tourism by so many historical relics and diverse cultures of local communities that attract local and foreign tourists, so that with the potential resources making Indonesia as one of the best tourist destination in the world.. Tourism infrastructure in Indonesia itself is still not optimal in supporting the potential of natural tourism offered by coastal tourism. Connectivity among coastal areas is one of the challenges in developing and enhancing the potential of coastal tourism in Indonesia. Therefore, the Global Maritime Fulcrum policy by the government is one of the potential opportunities for the government to integrate regions in Indonesia through maritime infrastructure that can enhance the development of coastal areas for tourism and community economic activities 2. Methods This research was conducted through qualitative methods with documentation and interview techniques. Qualitative methods with descriptive analysis designs will provide in-depth explanations and focus on this research. This research will be analyzed through the concept of the global maritime fulcrum as the main concept in explaining the phenomenon of maritime infrastructure development and economic development to analyze the pillars of maritime connectivity for economic and coastal tourism development in Indonesia 3. Results and findings The World Maritime Axis policy by the government is one of the governments potential efforts to integrate regions in Indonesia through maritime infrastructure that can enhance the development of coastal areas for tourism and community economic activities in the pillars of maritime culture, maritime diplomacy, maritime security, maritime economy and maritime connectivity. Maritime infrastructure development, construction of sea transportation and tourism facilities and infrastructure as part of maritime connectivity carried out by the government. The policy is one of the policies towards Indonesia as the World Maritime Axis with efforts to connect each region in Indonesia in a series of sea tolls. The series of sea highway development can encourage even distribution of maritime economic development in the area around the coast and build community welfare. 4. Conclusions, implications and significance The Global maritime Fulcrum with its maritime connectivity pillar is one of the governments strategic policies for the development of the tourism sector, especially water and beach tourism in Indonesia. Maritime connectivity through infrastructure developme

Keywords
economic development, infrastructure, maritime, global maritime fulcrum, tourism industry

Topic
Hospitality and Tourism

Link: https://ifory.id/abstract/njGDUkAhmMab

Corresponding Author
Rieke Retnosary

Institutions
ab Fakulti Azman Hashim International Business School, Universiti Teknologi Malaysia, 81310 Skudai, Johor, Malaysia
retnosary[at]graduate.utm.my
zafir[at]utm.my

Abstract
Currently, the economic growth of some countries contributions by the vast development of the tourism sector and the development of a heritage site is one of the offers. Many tourists were aware of the citys status as a world heritage site that encompasses a historic center, monuments, and architectural buildings. One of tourist motivation can be heritage site perception with finding is indicate a distinct relationship between tourists- perceptions of the site relative to their heritage and motivation for visiting the site. The interpretation of authenticity is essential for the marketing and management of heritage attractions because existential authenticity is an antecedent to tourists- loyalty toward heritage sites. There are many problems or constraints from the process in tourism because of low control and lack of responsibility. Government still pay less attention to long term development which is policies is one of the barrier problems and sometimes not in democratic solution. Low level of involvement in the strategic planning in process and hierarchical top-down system also as a barrier needs to be attentive. Analyzed the problems, classification, and categorized 53 previous studies focused on heritage site has done. The study informed five elements correlation on tourism development and benefits as multiplier effects in tourism categories. The elements mentioned the tourist need and to be attracted, potential contribution, the constraints or problems in the process of visitation to the destination, stakeholders contributions and responsibility, and also strategic plan. The stakeholders contributions are the most significant element for taking responsibility, and the government as the main stakeholder who has to do the role of all process on heritage tourism development with policies and strategic plan to cover other elements. Government as the main stakeholder responsibility in processing on heritage tourism and with government hands can open partnership with other stakeholders (NGOs, Private, local community and visitors) to develop and then manage the heritage tourism easier. A proper process development then becomes sustainable, the outcome as a multiplier effect can obtain. This study will use in the future study at Tugu Kebulatan Proklamasi (TKP) in Rengasdengklok, Indonesia as a small site but have most histories for Indonesia independent, to put the government as the main stakeholder to investigate the implementing model of development with policy and strategic plan.

Keywords
Development of Heritage Site, Tourist, Responsibility, Government as Main Stakeholder, Policy and Strategic Planning

Topic
Hospitality and Tourism

Link: https://ifory.id/abstract/EAGneWXhJ8DN

Corresponding Author
I Ketut Astawa

Institutions
Tourism Department, Politeknik Negeri Bali, Indonesia
ketutastawa[at]pnb.ac.id
Tourism Department, Politeknik Negeri Bali, Indonesia
ketutbudarma[at]pnb.ac.id
Tourism Department, Politeknik Negeri Bali, Indonesia
widhari[at]pnb.ac.id
Tourism Department, Politeknik Negeri Bali, Indonesia
gedemudana[at]pnb.ac.id
Tourism Department, Politeknik Negeri Bali, Indonesia
gustinymsucimurni[at]pnb.ac.id
Accounting Department, Politeknik Negeri Bali, Indonesia
agungputrisuardani[at]pnb.ac.id

Abstract
1. Introduction and research problem Today tourists tend to choose hotels that consistently implement environmentally friendly practices. In line with this phenomenon, the concept of sustainable accommodation must apply the principles of environmental conservation, education, ecology, community empowerment and the use of local products, as well as minimizing environmental damage. Rahmafitria (2014) in her research revealed that accommodation with environmentally friendly concepts and management is one of the parameters driving tourists to choose accommodation facilities. President of the Republic of Indonesia Joko Widodo asked that the development of ten new tourist destinations must be realized. The President also requested that tourism destinations are differentiated into the ten new Bali developments. The ten new Bali is a term to say that Bali is the most popular and important destinations in the country. Thus, tourists also have more destinations in choosing tourist destinations (Kompas.com). The hotel industry is highly competitive and is extensively driven by customer demand. Moreover, the customers preferences and expectations are changing from time to time. Therefore, to be able to win the attention of the consumers, the tourism businessmen have to rapidly adjust for the changes that occur in the market (Deloitte, 2018). In response to the consumer-s change of preference towards green products and services, the hotel industry is adopting sustainable practices and advertised towards potential customers (Martínez García de Leaniz, Herrero Crespo, & Gómez López, 2018). An environmentally friendly hotel can be categorized as the one that offers sustainable services and focuses on minimizing its negative impacts on the environment through reusing, reducing, and recycling. It is used by an eco-friendly use of water and energy (Dalton, Lockington, & Baldock, 2008). Going green is important to attract the new segment of conscious consumers and to stay competitively relevant to the targeted market, but is also financially beneficial for the related tourism industry. What green aspects the hotel have which differentiating them from the hotel competitors? 2. Methods The research was located in a 5-star hotel in Bali. The study population was a 5-star hotel. The sample size is determined by 10 percent of Tri Hita Karana (THK Award) recipients. The sampling technique used is purposive sampling with a sample size of 36 respondents and 6 hotels. The respondents are F & B Manager, Purchasing Manager, Learning Development Manager, Director of Engineering, Public Area Manager, and CSR Manager from 6 samples hotel, namely Melia Bali, St. Regis Bali, Intercontinental Hotel, Conrad Bali, Mandapa Bali, and The Royal Pita Maha Resort. The primary data is obtained through observations, questionnaires, interviews with respondents, and Focus Group Discussion (FGD). Secondary data were obtained from Learning and Development, literature through

Keywords
green hotel, green product, competitive product, sustainable tourism

Topic
Hospitality and Tourism

Link: https://ifory.id/abstract/CuGKBgpxj72A

Corresponding Author
Erlin Melani

Institutions
ab State Polythecnic Malang, Indonesia
email[at]erlinmelani13[at]gmail.com

Abstract
This aim of this study was to examine the role of intellectual capital in moderating the relationship between growth opportunities and financial performance. The study was conducted on banking companies listed on the Indonesia Stock Exchange for the period 2015-2017. Samples selected by purposive sampling technique. This study used is secondary data, namely the financial report for the financial year 2015 to 2017. Data is obtained from the Indonesian Capital Market Directory and the financial report available online at the site www.idx.co.id. The data collection method used is documentation techniques. Data analysis techniques using SEM-PLS. The research proves that intellectual capital moderating the relationship between growth opportunities and financial performance.

Keywords
growth opportunity, intellectual capital, financial performance

Topic
Cost Management and Accounting Management

Link: https://ifory.id/abstract/FubKcPwVmyRB

Corresponding Author
Ginbert Permejo Cuaton

Institutions
Leyte Normal University, Tacloban City, Philippines
cuatonginbert[at]gmail.com

Abstract
Almost half a decade after the devastation of super typhoon Haiyan in 2013, there is still limited to no published empirical studies that documented and analyzed the role of hospitality and tourism employment on post-disaster recovery of indigenous peoples. This paper provides latest empirical data on hospitality and tourism employment of indigenous people in a post-disaster (post-Haiyan) context in rural-poor indigenous cultural communities in the Philippines. This study identified the various livelihood and employment challenges of the Mamanwa Indigenous peoples following the Haiyan disaster; their employment in the hospitality and tourism industry and its role in rebuilding their families and community; and practice-based recommendations to improve their participation in the hospitality and tourism industry. This study was conducted from November 2018 and April 2019 with five (5) Mamanwa Indigenous peoples who are hospitality and tourism workers in the Sohoton Cave and Natural Bridge Ecopark in the disaster-prone municipality of Basey, Philippines. The overall method utilized in gathering the data for this researcher is ethnography. The researcher deems this method as the suitable method in gathering data for this research because it is centered on the role of hospitality and tourism employment vis-a-vis post-disaster recovery of selected Mamanwa indigenous peoples. The livelihood of the Mamanwas circulate around handicraft-making, livestock raising, and farming which includes planting rice, root crops (e.g. sweet potatoes, cassava), and other plants used in making uway, banig, kaing, duyan, and baskets. They also sell handicrafts and raise animals such as pigs, ducks, and chickens. Since Mamanwa-s livelihoods are centered and dependent, they have limited job opportunities in their relocation site. Disasters exacerbate the vulnerability of indigenous peoples and the informants admitted that their lives in their current settlement is more difficult compared to their condition when they were still in the hinterlands but because of their intention to give their children formal education as well as relative access to other basic social services, they communally chose to stay in the relocation site. Limited to absent livelihood projects and programs are provided to these indigenous peoples. Livelihood options of indigenous peoples in their relocation site is limited to subsistence handicraft production with meager income. Mamanwas were employed as a daily-wage laborer of the Community Association that operate the Sohoton Cave and Natural Bridge in Basey. This employment helps augment their household income and support the daily needs of their families. However, and despite this opportunity, informants still experience varying forms of discrimination in their larger community and from some of their customers. There is a need to implement livelihood and enterprise development projects to help indigenous peoples, especially to those who suffered fro

Keywords
hospitality, tourism, post-disaster, recovery, indigenous peoples, Philippines, Haiyan

Topic
Hospitality and Tourism

Link: https://ifory.id/abstract/bMDBYNL2FkJA

Corresponding Author
Leli Deswindi

Institutions
ESQ Business School (STIMIK ESQ), Jakarta, Indonesia
s.aisyah[at]students.esqbs.ac.id
ESQ Business School (STIMIK ESQ), Jakarta, Indonesia
ldeswindi[at]esqbs.ac.id
ESQ Business School (STIMIK ESQ), Jakarta, Indonesia
danang.indrajaya[at]esqbs.ac.id

Abstract
Productivity means as a comparison between the results achieved (output) and the overall resources used (input). Work productivity is a process to produce or increase the results of goods and services as high as possible by utilizing resources as efficiently as possible. In this study, productivity will be measured through the impact of physical work environment, non-physical work environment and work motivation. The research method used is a quantitative method with a descriptive research approach and associative analysis. The number of samples in this study were 82 employees who were determined using simple random sampling technique with Slovin method. The data obtained are primary data through questionnaires and processed using statistical software. This study has fulfilled the instrument test and classic assumption test, namely: normality test, linearity test, multicollinearity test, and heteroscedasticity test. The description of statistics in the study shows that the physical work environment, non-physical work environment, work motivation and work productivity have homogeneous data. The results of the analysis in the study showed that there were positive and significant effects (1) physical work environment on work motivation, (2) non-physical work environment on work motivation, (3) work motivation on work productivity, (4) work motivation on work productivity, (5) work motivation as an intervening variable between physical work environment and work productivity, (6) work motivation as an intervening variable between non-physical work environment and work productivity. The results of the latest data processing showed results that did not significantly influence the non-physical work environment on work productivity.

Keywords
Physical work environment, non-physical work environment, work motivation, work productivity

Topic
Organizational Behavior

Link: https://ifory.id/abstract/VXgrvWFQfqZ8

Corresponding Author
Andi Dajen Nurfadhillah

Institutions
PPM School of Management
andifadhil26[at]gmail.com

Abstract
1. INTRODUCTION The tax is a levy from the government aimed at taxpayers according to the law, and the levy is coercive that aims to cover state expenditure and the cost of developing the country and the community does not get reciprocal services directly (Darmawan et al, 2014). Taxes are a source of income for the state, whereas for companies, taxes are a burden that will reduce the companys net profit. Differences in the interests of the tax authorities who want large and continuous tax revenues are certainly contrary to the interests of companies that want minimum tax payments (Kurniasih et al, 2013). In this paper, we discuss how to detect tax avoidance treatment through financial statements using the profitability, leverage, firm size proxy, and tax avoidance measured using Cash Effective Tax Rate (CETR). This paper also using data from mining companies listed on the Indonesia Stock Exchange in the period 2013 to 2018. The selection of this period was carried out to interpret the latest situation. 2. METHODS This research uses the secondary data that obtained from the Indonesia Stock Exchange which is can be accessed through www.idx.co.id. The population used in this research is mining sector companies listed on the Indonesia Stock Exchange in the 2013-2018 period, amounting to 49 companies. The sampling technique in this study uses purposive sampling, which is a data collection technique that uses certain criteria. For processing the data using assistance from the Statistical Product and Service Solution (SPPS) version 20 program. 3. RESULTS After applying purposive sampling, 8 companies were found that fit the existing criteria. After running the test with the help of SPSS 20, the test results In the t test results for profitability, it shows a significance value of 0.493> 0.05 (p value) so that it can be concluded that profitability has no significant effect on tax avoidance (with a significance value <5%). That is, changes in the value of profitability do not affect the companys decision to avoid tax. And as for leverage, shows a significance value of 0.053> 0.05 (p value), but the difference of 0.05 is not significant. So it can be concluded that leverage has a negative and significant effect on tax avoidance. In other words, if the value of leverage goes up, the value of CETR will go down, which means the lower the value of CETR the more the company indicates in avoiding taxes. It can be concluded that, companies that have high leverage value, tend to avoid tax. And as for firm size, shows the coefficient value of -0.542, which means that company size has a negative effect on tax avoidance. In the t test results table also shows that the significance value of 0.08 <0.1 (p value), so it can be said that the size of the company has a negative effect but not too significant for tax avoidance. In other words, the greater the value of company size, the lower the CETR value. Which means, the lower the CETR value, th

Keywords
Profitability, Leverage, Firm Size, Tax Avoidance (CETR)

Topic
Cost Management and Accounting Management

Link: https://ifory.id/abstract/2jJpdmuGfqz9

Corresponding Author
wynanda wynanda

Institutions
PPM Management, Jakarta, Indonesia
ningkymunir[at]gmail.com
Sukses Pharma, Jakarta, Indonesia
wynanda.nathan[at]gmail.com

Abstract
Competition in the pharmaceutical industry is unavoidable. On the other hand, external factors have influenced this competition such as falling drug prices, rising raw material and labor prices, increasing regulations, and changing other business trends. This should be anticipated by the Success Pharma Site as a manufacturing industry that carries out drug production processes and offers toll manufacturing, out-licensing and product export services. Through a dynamic capability framework, Pharma Site Success is required to be able to sense, seize and reconfigure its resources to win the competition. Based on the research results, the dynamic capabilities that must be owned by the Success Pharma Site are capabilities in conducting operational processes, market research, market development and networking/alliances. After qualitative measurements, this capability is considered to still have a gap with the expected conditions, especially in the following aspects, namely the ability of employees to identify new opportunities by utilizing technology, the ability of employees to interact with external parties, databased capabilities, IT systems and technology used can help the work process operationally, and the ability of the Pharma Site Success to be able to attract external talents. Measurements were carried out by conducting a survey using a series of guide questions submitted to the operational managers of the Success Pharma Site. Based on the results of this study, several strategic plans were carried out for the next three to five years with a theme that was in line with the vision of the Success Pharma Site, namely "To Be A Global Player in the Regulated Market". Strategies to improve dynamic capabilities that will be carried out are (1) improving operational work processes by optimizing IT systems and technology; (2) building and preparing new organizations ready to conduct market research, market development and networking / alliance activities; and (3) make improvements to the system of human resources to be able to retain internal talent and attract external talent.

Keywords
dynamic capability, pharmaceutical industry, strategy

Topic
Strategic Management

Link: https://ifory.id/abstract/m9Cg6ZBTjJnE

Corresponding Author
asep mulyana

Institutions
a Management and Business Department Universitas Padjadjaran, Bandung

b Trisakti School of Tourism, Jakarta

Abstract
The Indonesian Sustainable Tourism Award "Ista" is a quite prestigious in Indonesias sustainable tourism community. Recently Cibuntu was awarded this award. After this award is received , community expectations will higher in the existence of Cibuntu Village, because it will be one of development of tourism in the future. This is in line with government programs that are developing the "Dewi" Tourism Village program. The paper will explain the process of Dewi Cibuntus journey to get ISTA, and its impact on the welfare of the village community. Research methodology was based on qualitative research. The results of research conducted over a period of two years, have shown that in the process of obtaining Ista there has been an increase in the welfare and happiness of the Dewi Cibuntu community, so it is believed that the Dewi program will accelerate the process of achieving sustainable development goals "sdg" in Indonesia. Big data utilize trough digitalize will more accelerate on it.

Keywords
ista, cibuntu village, welfare, happines, sdg, digitalize

Topic
Hospitality and Tourism

Link: https://ifory.id/abstract/y2ZNcPp7fhgJ

Corresponding Author
Anggun Pesona Intan Puspita

Institutions
aSekolah Tinggi Manajemen PPM, Jakarta, Indonesia
SNS[at]ppm-manajemen.ac.id
bSekolah Tinggi Manajemen PPM, Jakarta, Indonesia
API[at]ppm-manajemen.ac.id

Abstract
Indonesia-s tourism industry never ceases to grow rapidly. In 2017, Indonesia was ranked as the 20th country in the world tourist Industry and ranked as the 9th fastest growing in Southeast Asia (The Jakarta Post, 2018). In early 2019, Bank of Indonesia declared that tourism is the most effective sector boosting the national foreign exchange. The government aims to achieve 20 million outbound visits from Indonesia in 2019. Most of the outbound visits from Indonesia occurred during peak season of holiday, such as the Eid holiday, school holiday, and Christmas (year-end) holiday. In this industry, Indonesian traveler becomes an important key player. They are the ones making this industry as it is now. Their behavior, especially their decision making process, is indeed crucial for the government and corporates. It is important to study what the meaning of traveling for them, how they plan their vacation, which channel they prefer (online or offline) as seller, and which aspects matter the most in deciding the destination as well as the flight operator, hotel, travel agent, etc. This exploratory study aims to investigate the behavior of Indonesian travelers using the framework of Consumer Decision Making process by Hawkins and Mothersbaugh (2014). Through quantitative approach by survey, this study successfully gathered data from 1000 Indonesian travellers as respondents in Christmas holiday. The survey was deployed during 4 days at the airport. It aimed to gather the insights from local traveller who aged between 21 – above 50 years old. Purposive sampling technique was used when disseminating the questionnaire. There are five steps in consumer decision making process. Therefore, there are five major results in this study. Majority of Indonesian travellers in peak season travel for holiday once or twice in a year. Three crucial objects for travellers are flight operator, hotel, and travel agent. Online channel is the most preferred channel for buying flight operator and hotel, while offline channel is the most preferred channel for travel agent. For alternative evaluation, price competitiveness remains the most important factor in buying flight operator, hotel, and travel agent. For post-purchase behaviour, Indonesian travellers love to recommend their travel experience to their family and friends and spreading Word of Mouth; a proven way of promotion in the country. The findings of this research are expected to provide a thorough understanding towards the Indonesian travellers behaviour in peak season; the most important time for tourism industry based on Consumer Decision Making framework. It has strong practical implications for this industry, especially for the government and private sector.

Keywords
Tourism, consumer decision making process, traveller

Topic
Hospitality and Tourism

Link: https://ifory.id/abstract/f9UjLcTb3HEN

Corresponding Author
INTAN PERMANA

Institutions
Universitas Garut, Kabupaten Garut, Indonesia
intan[at]uniga.ac.id

Abstract
Technology and the internet are two things that cannot be separated in the digital age. Both become tools that can encourage various sectors, for example the economy, communication, transportation including charity activities. Considering that Indonesia is a country that has mutual cooperation principles, the kitabisa.com platform was created to facilitate the community in carrying out social activities. If previously the activity of charity is done directly, after the innovation platform for charity activities can be done online. This study aimed to determine the effect of platform innovation on the intention to make donations. The research method used to test the research hypothesis is quantitative descriptive Structural Equation Modelling (SEM). Data obtained through filling out questionnaires by 100 respondents who already have an account kitabisa.com. The results of hypothesis testing indicate that platform innovation influences the intention to make donations at a 95% confidence level. As an innovation, kitabisa.com platform has succeeded in changing peoples behavior in doing charity activity.

Keywords
Product innovation; Purchase intention

Topic
Marketing Management

Link: https://ifory.id/abstract/xmdnXLKMDUtu

Corresponding Author
Elfindah Princes

Institutions
Bina Nusantara University

Abstract
Ambidextirity has been a great solution for many problems so far especially in the world of industry. The swift and unpredictable changes in the market have pushed the industry to integrate ambidextrous capabilities in all aspects, in this case Modern Manufacturing process. Manufacturing talks about the Supply Chain Management from the beginning until the products reach the markets. There has been so many debates about how Ambidextirity will effect the Modern Manufacturing, will it create burdens or instead will it give positive effects? The previous researches have been contradictory between one another. Using systematic literature research, the writer will analyse the needs of integrating ambidextirity into the Modern Manufacturing Era of Industry 4.0 to increase the competitive advantage for the company.

Keywords
Ambidextirity; modern manufacturing ; industry 4.0 ; competitive advantage

Topic
Operation and Supply Chain

Link: https://ifory.id/abstract/UDu2mtkPvWCV

Corresponding Author
Bernika Setiawan

Institutions
a Sekolah Tinggi Manajemen PPM, Jakarta Indonesia
BER[at]ppm-manajemen.ac.id
b. Sekolah Tinggi Manajemen PPM, Jakarta Indonesia
YNR[at]ppm-manajemen.ac.id

Abstract
1. Introduction and research problem The development of information technology has an impact on the financial services industry with the advent of financial technology (FinTech) products. The Financial Services Authority (OJK) defines FinTech as utilizing the development of information technology in improving services in the financial industry. The OJK has classified FinTech in Indonesia into 5 major groups including (1) digital payment systems, (2) Financing & Investment, (3) information & feeder side, (4) account aggregator and (5) personal finance. P2PL is a financial technology (FinTech) product. Peer-to-peer lending provides an opportunity for a investor to provide funds/capital loans to people who need funds directly through a digital platform. P2PL is seen as an attractive investment instrument because it offers a high rate of return when compared to conventional investment instruments. The growth of the P2PL company was also welcomed by the community who contributed to becoming a borrower or becoming a lender. The presence of P2PL was quickly utilized by the people who needed a fast loan. The number of borrowers calculated based on the number of accounts increased by 786.5% from last year, so that as of September 2018, the number of borrowers was 2.3 million borrower accounts. So far, 85.6% of borrowers still come from Java. However, from year to year funding has begun to flow to regions outside Java, which was only 3.3% of the total number of borrower accounts in Indonesia in December 2016, to 14.4% (September, 2018). Garman et al. (2008) states that investors are one of the keys to success in the sustainability of the P2PL industry. Investors are looking for loans that can be funded as an alternative investment or additional investment instruments that have been owned. Jahanzeb and Muneer (2012) state that the decision making process is a complex cognitive process for choosing an alternative among the other available alternatives. In this study, researchers will provide a perspective on how investors decide to invest and how the process of selecting P2PL companies in Indonesia and the experience of investors in investing in P2PL. Investor experience is expected to provide insight for individuals who want to learn and consider P2PL as an investment alternative. 2. Methods This study uses a qualitative approach to view investor perspectives on P2PL as an alternative investment. Researchers conduct in-depth interviews with informants (investors). Researchers conduct an inductive process by building patterns, categories and themes starting from data and then entering into more abstract units of information. This process is repeated until the researcher can build a complete theme from all the data he has. Further more the deductive process is also carried out when a theme has been obtained to see and ensure the evidence supporting each theme is sufficient. If it is still lacking, researchers will look for and recombine other i

Keywords
Peer to peer lending, investment decision making process, investment experience, financial technology, investment motivation

Topic
Finance and Risk Management

Link: https://ifory.id/abstract/bKd6eWnmcVYM

Corresponding Author
Ayatullah Sadali

Institutions
ab Sultan Agung Islamic University, Semarang, Indonesia
ayatullah.sadali[at]std.unissula.ac.id
cd IAIN Pekalongan, Pekalongan, Indonesia
ayatullahsadali[at]iainpekalongan.ac.id

Abstract
Abstract SMEs, IoT, knowledge-based entrepreneurship orientation, sustainable competitiveness The challenge for SMEs today is not just economic turmoil, but in the era of the internet (internet of thing), technology turmoil has begun to shift SME governance. The sustainability of a small business can no longer be said to depend on mere market share, but how SMEs make it into market speed. All this requires a strategic orientation of knowledge-based entrepreneurship to create sustainable competitive SMEs.

Keywords
SMEs, IoT, knowledge-based entrepreneurship orientation, sustainable competitiveness

Topic
Innovation and entrepreneurship

Link: https://ifory.id/abstract/GMe2wEC8Jydr

Corresponding Author
Nining Kristiana

Institutions
PPM School of Management, Jakarta and Indonesia
ganiz08kristiana[at]gmail.com
dwiidawati[at]gmail.com

Abstract
Introduction The full of uncertainty in VUCA era brings challenges for business people and employees. In the 2018 Indonesia Industrial Summit, President Joko Widodo emphasized that five industries, particularly the food and beverage industry, textiles, automotive, electronics, and chemicals industry became the backbone to improve competitiveness in the development of fourth-generation industries and new technology-based investments (Putera, 2018). To meet these expectations and face the VUCA era in business, it requires agile leaders who are innovative and can adapt to all changes. Unfortunately, research on the concept of agility and leadership agility is still minimum in Indonesia. This study aims to analyse the leadership agility competency model in Indonesia, profiling the leadership agility potential of company leaders and the leadership agility development design. Methodology This research was conducted in five industrial fields in Jakarta, started with leadership agility competency identification with expert judgment. Then the competency assessment was conducted with Big Five Personality at Work as the tool, to 382 leaders with convenience sampling technique. The result was analyzed with descriptive analysis method and mapped by category classification according to the concept of Human Resources Optimization (Howard & Howard, 2010). The development programs were designed based on the categories found. Results and Discussion Based on expert judgment, leadership agility competency consists of 14 competencies: (a) comfort with change, (b) initiator, (c) future orientation, (d) objectivity, (e) risk taking, (f) flexibility, (g) comfort with ambiguity, (h) managing through system, (i) range perspective & interest, (j) organization, (k) achievement center, (l) performance focus, (m) political savvy, (n) total quality orientation. Participants were divided into 4 position levels from assistant manager, manager, senior manager and general manager. According to HRO concept, there are 4 categories distinguished by competencies with a minimum medium score: (a) capitalized for participants who have 12-14 competencies; (b) development for participants with 7-11 competencies; (c) caution for participants with 3-6 competencies; and (d) compensate for participants with less than 3 competencies. Some of the managers and assistant managers are still in the development and caution category, need development programs to prepare them to occupy the top leadership later. Development plan will be conducted to improve competencies with low and very low score. The development category at the manager level still lacks in objectivity, political savvy, organisation, and flexibility competencies. The assistant manager level still lacks in risk taking, organisation, total quality orientation, and comfort with ambiguity and paradox. The caution category at the manager level still lacks in political savvy, future orientation, range of persp

Keywords
VUCA, Leadership Agility

Topic
Human Resource or Capital

Link: https://ifory.id/abstract/exW2JHvTRtyP

Corresponding Author
EVAN RANDIKA

Institutions
PPM School of Management
prog-wm[at]ppm-school.ac.id

Abstract
Introduction : Companies can survive and develop in the future are companies that can take advantage of change and create value added for all stakeholders. Several studies prove that companies that have a lean process in all parts of the organization will create value added for organizations and customers, increase competitiveness, lower operating costs, and more resilience to external pressure. In carrying out the ship repair business, Yasa Wahana Tirta Samudera (YWTS) Shipyard has the goal of continuously improving the quality of their service, so that by doing so, YWTS could achieve efficiency and effectiveness in term of cost. Finding : In the current state, YWTS main problems are stagnation in Operating Profit Margin from 2015, second, a decrease in cash and cash equivalents from 2015, and a decrease in Inventory Turnover(ITO) from 15.6 in 2015 to 8.94 in 2018. METHOD : The problem-solving process in this system will use the Theory of Constraint method as an analytical framework, while this method also identifying, analyzing, and removing constraints that limit the companys value-added processes. In the process of solving problems, the author needs to analyze the main causes of the problem using the Current Reality Tree (CRT) diagram. The cause of the main problem chosen is the one which has a contribution value of 80% of the overall problem in the System (Undesirable Effect). Those main causes are silo thinking, lack of cost control system, and recapitalization of the document (Opname Pekerjaan and other documents) are not using computerized yet. Then, using Evaporating Cloud diagram, a lean strategy is proposed to eliminate the cause of the problem. Furthermore, Future Reality Tree (FRT) diagrams will give a description of the Desirable Effect, namely growth in Operating Profit Margin (OPM) and an increase in cash and cash equivalents. These goal revealed to be a medium-term action plan designed using the Transition Tree (TRT) diagram. RESULT & CONCLUSION : The result from this research is generate lean strategy that contains 5 ultimate program which can be implemented by company to increase their performance. Their programs are, "Development of visual management control and improvement community", "Development of software and computer-based system", "Development of material management”, “Development of cost center system”, and “Development of competency, skills, and knowledge”.

Keywords
Lean, Theory of Constraint, Cost Reduction, Impact-effort Matrix, Waste Elimination, Cost of Quality, Shipyard.

Topic
Operation and Supply Chain

Link: https://ifory.id/abstract/eaq4kZMG7PcQ

Corresponding Author
Yosia Moelyono

Institutions
LSPMR Indonesia, Jakarta, Indonesia
sekretariat[at]lspmr.org

Abstract
The purpose of this study is to know whether management attitudes can moderate the relationship between management support and risk management performance. Respondents from 112 companies were taken. They were the top rank risk management personal in those companies. Questionnaire was designed in collecting the data. The validity and reliability of the questionnaire has been tested. Multiple regression analysis techniques were used to test the null hypothesis that attitude is the moderating variable between management support and risk management performance. The null hypothesis was accepted indicating that attitude toward risk management was not a moderating variable in the relationship between management support and risk management performance. However further analysis with the use of path analysis found that management support instead was the mediating variable between attitudes and performance of risk management. Therefore, when top management has positive attitude toward risk management will increase the risk management performance of the organization.

Keywords
Risk management; attitude; management support; risk management performance

Topic
Finance and Risk Management

Link: https://ifory.id/abstract/kQgC9TJaeMmU

Corresponding Author
SHERLYWATI SHERLYWATI

Institutions
Universitas Kristen Maranatha, Bandung, Indonesia
sherlywati.limijaya[at]gmail.com
sherlywati[at]eco.maranatha.com

Abstract
This research provides recommendations for action in order to reduce waste pollution, improve water quality, and strengthen the community economy through the development of alternative economies, especially those based on water-tourism through the concept of supply chain management in Saguling Reservoir inlet. There are three research questions in this study. First, what efforts can be done to improve water quality and reduce waste pollution that occurs in the Citarum River, especially in the Saguling Reservoir inlet? Second, is there a relationship between poor water quality and waste pollution with the perceptions, attitude, and behavior of people living in the Saguling Reservoir inlet? Third, what efforts can be made to strengthen the socio-economic level of the people who are in the Saguling Reservoir so that their social status is more prosperous compared to their socio-economic conditions before the Saguling Reservoir was built? This research was conducted in Jelegong Village which is one of the villages in the Saguling Reservoir Inlet, and has been running for three months in 2017. Three villages were selected from 14 villages as research samples with different livelihood criteria to see the patterns of social-economic activities. As the research sample, Jelegong Village will be presented in this study with the livelihood of the population in the industrial field. The research method was used is Participatory Action Research (PAR), which is a research process that places respondents under study as research partners, both in the process of collecting, compiling, analyzing data, and in the process of drawing conclusion and formulating action of recommendations. This study uses five instruments that are accommodated from participatory rural action, namely social-economic mapping, village transect, seasonal calender, diagram-venn of stakeholder, and livelihood analysis. This study involved 150 respondents from 50 families in Jelegong. There are four results from this study, namely, social-economic profile map of the Jelegong community; recommendations for strengthening the economy of living community; a description of the perceptions, attitudes and behavior of the people related to the decline in river water quality and high waste pollution; and recommendations for action on how to reduce waste pollution in the Saguling Reservoir inlet, specifically in Jelegong region. From these results, researcher formulated recommendations for the arrangement of the area that should be done in Jelegong Village related to water tourism. Water tourism that needs to be formed is tourism with nuances of education, and also with the existence of rivers and water quality in order to improve the welfare of living together. The formulation of recommendations is built on the concept of tourism supply chain management on the basis of community development and education on the importance of protecting the river and water. All these results of this study off

Keywords
mapping of socioeconomics, supply chain management, water-based tourism, participatory action research

Topic
Hospitality and Tourism

Link: https://ifory.id/abstract/NJeFCtHy7Pxm

Corresponding Author
INTAN PERMANA

Institutions
UNIVERSITAS GARUT, KABUPATEN GARUT, INDONESIA
intan[at]uniga.ac.id

Abstract
Indonesia has four banking institutions with the status of State-Owned Enterprises namely Bank Rakyat Indonesia (BRI), Bank Negara Indonesia (BNI), Bank Tabungan Negara (BTN) dan Bank Mandiri. Facing the marketing 4.0, banks created a mobile banking service to facilitate transactions for customers. BNI mobile banking has the lowest rating of 3.6 on a scale of 5. This study aims to analyze the service marketing mix as a marketing strategy. Data obtained through observation of 100 users of BNI mobile banking service. The results of the factor analysis show that the service marketing mix dimension that has the highest influence is the product with a 95% confidence level. Furthermore, BNI needs to develop mobile banking services on an ongoing basis in accordance with customer expectations.

Keywords
MARKETING MIX, SERVICE

Topic
Marketing Management

Link: https://ifory.id/abstract/EDVRY2CdLfkc

Corresponding Author
Cynthia Setiawan

Institutions
Marketing Management, PPM School of Management, Jakarta, Indonesia
esthercynthia.s[at]gmail.com
Marketing Management, PPM School of Management, Jakarta, Indonesia
pritaasianna[at]gmail.com
Marketing Management, PPM School of Management, Jakarta, Indonesia
kurniapepey[at]gmail.com

Abstract
1. Introduction and Research Problem As the core business of PT Hasianna Logistics, sales growth in cargo shipping services is not in line with the growth of the logistics industry. Recorded from 2014-2018 sales figures generated are still likely to fluctuate. The companys performance is also considered far from the companys target. The company also has not carried out any strategy or promotion. Based on interview, PT Hasianna Logistics has problems in several aspects of the marketing mix, such as: price, promotion, people, process and place. Another objective to be achieved is the company want to improve sales performance to achieve the target. Marketing strategies can be an alternative to increase sales and company performance. In addition through the marketing strategy, companies can review the marketing mix on the services offered. 2. Methods This research conducted using a theory marketing strategy from Best (2014). The research begins by analysed the situation which includes current performance, market share, competitive position & value, market demand, competition & industry as well as customer needs. In competition & industry, it is carried out by using Porter 5 Forces analysis. The next step is analysis the portfolio matrix by looking at market attractiveness and competitive positions. The portfolio matrix is a reference in designing a strategic market plan. The strategic market plan will be influenced by SWOT analysis and vision mission of the company. The strategic market plan will describe the strategies that are influenced by the objectives that have been determined. STP design (Segmenting, Targeting, Positioning) and marketing mix (7P Product, Price, Place, Promotion, Process, Physical Environment, People) will be do after choosing strategic market plan and followed by a performance plan. The performance plan will explain the revenue plan, marketing and sales budget, marketing ROI, marketing profit plan and marketing plan budget. 3. Result and Findings The appropriate strategic market plan that will do is offensive strategy. The company chose core strategy I and core strategy II which included invest to grow and improve competitive position. The core strategy I is to increase market share and enter the new segment. The aim is to increase sales volume in accordance with established objectives. In core strategy II, company can increase customer loyalty or retention of purchases, reduce costs and carry out marketing activities. Based on interview with the Director of Operations, the number of corporate customers had reached 200 companies. But so far, purchasing retention tends to be low. In addition to the quality offered tends to be similar, price is a major factor for customers in choosing a cargo provider service company. Emphasis on cost becomes important for companies to be able to continue to compete in the industry. Other strategic activities that can be carried out by companies are to carry out marketing

Keywords
Marketing strategy, strategic market planning, offensive strategy, PT. Hasianna Logistics, cargo delivery services

Topic
Marketing Management

Link: https://ifory.id/abstract/BGt2hEFzHAaj

Corresponding Author
Alsabaravi Ghiffari

Institutions
Sekolah Tinggi Manajemen PPM, Jakarta, indonesia
alsabaravi12[at]gmail.com
Sekolah Tinggi Manajemen PPM, Jakarta, indonesia
YNR[at]ppm-manajemen.ac.id

Abstract
1. Introduction and research problem Hospitals in providing health services are governed by various regulations from the regulator. Regulations and laws that apply to activities will be overseen by the Ministry of Health, the Indonesian National Agency for Drug and Food Control (BPOM), and the Indonesian Doctors Association (IDI). This aims to minimize the risk of mishandling and death of the patient. The provision of health services in hospitals in conducting health care is carried out thoroughly in accordance with Law number 44 of 2009. The intended health maintenance such as promotive, preventive, curative, and qualitative. Professional management is needed in dealing with problems and managing risks in hospital management. Permata Cibubur Hospital (RSU) is a private hospital that provides maternal and child health services in the fields of obstetric and gynecology, and pediatrics. Permata Cibubur Hospital serves several collateral programs such as private guarantees and government guarantees. Permata Cibubur Hospital is obliged to serve Regional Health Insurance (Jamkesda) in accordance with the regulations and implementation guidelines. Health insurance is a health service program from the government or a private company that uses an insurance system with the aim of providing dependents in using health facilities to all hospitals that collaborate with the health insurance. Management of Jamkesda in Permata Cibubur Hospital is still often found problems that affect the management system in the hospital. The impact that occurred was that the claim process carried out by the hospital to Jamkesda was hampered, which resulted in disrupted hospital revenue. The researcher uses a risk management approach based on ISO 31,000: 2018 which aims to evaluate and propose the potential risks and risk control measures faced by hospitals in managing health insurance programs. 2. Methods The researcher uses a qualitative approach to explore natural object conditions, where the researcher is a key instrument. Researchers conducted a study of documents related to the results of audits, procedures for implementing health services in the regional health insurance program (Jamkesda) and conducted in-depth interviews about aspects of risk and health services at the Permata Cibubur Hospital, namely in the division of the Internal Audit Unit (SPI) Permata Cibubur Hospital. Retrieval of information from informants is done by purposive and snowball, the combination of techniques with triangulation techniques and data analysis is inductive/qualitative. This study aims to develop a concept that already exists in Permata Cibubur Hospital. This study uses several procedures to test data validation, namely triangulation and peer review conducted on interview data sources obtained from various perspectives. 3. Results and findings Internal control aims to ensure that risks and risk events do not hamper the guarantee service process. However, some related

Keywords
Risk Management, ISO 31000:2018, Hospital, Internal Control

Topic
Finance and Risk Management

Link: https://ifory.id/abstract/ZE4n6A8aQHkp

Corresponding Author
Yani Hendrayani

Institutions
Universitas Pembangunan Nasional "Veteran" Jakarta, Indonesia
yanihendrayani[at]upnvj.ac.id
sitimaryam[at]upnvj.ac.id

Abstract
Yani Hendrayani is a senior lecturer of Public Relations in Universitas Pembangunan Nasional “Veteran” Jakarta. She has taught numbers of public relations course for over the years, such as public relations management, community relations and CSR course. Her areas of interest are based on communication for sustainable development, CSR research, and partnership studies for development. She is one of the founders and directors of The Malaysia-Indonesia Nusantara Research Centre for CSR. Her Ph.D degree was achieved in 2017 with specialize in Development Communication from Universiti Sains Malaysia. She is a member of several professional organizations including the Indonesia communications association (ISKI). Siti Maryam is a senior lecturer of Communication Departement in Universitas Pembangunan Nasional “Veteran” Jakarta. She already taught numbers of communication studies for over the years, such as communication development, research methodology, and other communication studies. Her areas of interests in research are based on communication case studies, study of communication development. This study examined the Partnership Program as a Corporate Social Responsibility (CSR) with fostered partners of small and medium enterprises (MSMEs). The purpose of this study is to refine a CSR partnership model for the development of MSMEs in Indonesia. This is a case study at CSR PT. Jasa Marga (Persero), Tbk and their fostered partners of small and medium enterprises (MSMEs). Data was collected through interviews with 3 selected respondents to represent the PT. Jasa Marga (Persero) Tbk and 10 respondents were taken as participants of the focus group discussion (FGD) representing the society of fostered partners. The results of the analysis of supporting factors include mutual respect, transparency, good and trustworthy communication, shared benefits to those involved, and having a commitment in a consistent manner from both parties. The inhibiting factor in this partnership is the existence of obstacles in the form of miscommunication from the concept of MSME development partnerships. The result of this study is to find a model of CSR partnership with MSME to supporting the development of the economic sector in Indonesia.

Keywords
Partnership, Corporate Social Responsibility, Fostered Partners, Small and Medium Enterprises (MSMEs)

Topic
Suistainable Business Development

Link: https://ifory.id/abstract/g8HbtjD2WecA

Corresponding Author
Nur Aini Puspo Rani

Institutions
Human Resources Management, PPM School of Management, Jakarta, Indonesia
faahmimf[at]gmail.com
Human Resources Management, PPM School of Management, Jakarta, Indonesia
nur.ainipr[at]outlook.com
Human Resources Management, PPM School of Management, Jakarta, Indonesia
riza.ary[at]gmail.com

Abstract
Introduction & Research Problem Waled Hospital is a government hospital that has implemented performance management in its organization. However, the implementation of performance management that has been carried out is limited to performance appraisal. Methods Based on questionnaire survey data involving 78 hospital employees, the results were 72% of statements said Waled Hospital performance management needed improvement (Fauzi, 2019). In addition, there were four findings based on the document review which were (1) the planning form used is based on government regulations and only measurement of results are carried out during one period, there is no measurement of process carried out during that period; (2) there is no supervision in performance appraisal, (3) Waled Hospital performance appraisal form didn-t include performance appraisal for contract employee; and (4) there is no follow-up instrument after the evaluation form. The gap was found between the practices carried out with the performance management planning that is owned by Waled Hospital. The urgency to make improvements is very important because of the accreditation assessment that will be carried out on Waled Hospital. Results & Findings This research is a continuation of the results of previous practical work (Fauzi, 2019). The follow-up process is to identify the typology used in the hospital. The typology used in this study is the typology of Miles & Snow (1984) by identifying organizational characteristics and characteristics of human resource management. Based on the identification results, Waled District Hospital is an organization with a typology of Defender. The next step is to design a performance management system based on 4 stages namely the planning stage, the implementation stage, the evaluation stage and the performance review stage and also use the characteristics of Aguinis (2014). Conclusions, implications and significance The results of typological analysis (Miles & Snow, 1984), the 4 stages of performance management and characterization of Aguinis (2014) are used as the basis for determining the direction and policies used to make of a performance management system. This performance management system is based on 4 stages of performance management that are equipped with a measurement of process, measurement of results and forms at each stage. The results of this study are complemented by the implementation steps of implementing performance management which are explained using two points, namely (1) policy guidelines, and (2) timelines that describe the process and timing of the performance management system that has been created. The design of the performance management system that was made serves as a complement and is run parallel with the performance management system of the Waled Hospital that comes from the government. Reference (Selected) Aguinis, H. (2014). Performance Management. London: Pearson Education Li

Keywords
Performance Management, Performance Appraisal, Hospital, Waled Hospital

Topic
Human Resource or Capital

Link: https://ifory.id/abstract/ubzeCx78WkGL

Corresponding Author
RIFA HERDIAN

Institutions
PT Telkom Indonesia Tbk, Jakarta, Indonesia
rifaherdian1[at]email.com
PPM School of Management, Jakarta, Indonesia

Abstract
Introduction: The purpose of this study is to identify the current and future CFU Enterprise sub-holding business portfolio of PT Telekomunikasi Indonesia Tbk (Telkom), mapping key success factors from each industry in which strategic units operate, identify strengths and weaknesses and the ability of each SBU to respond to external strategic issues, as well as the business portfolio strategy of the Telkom CFU Enterprise business group 2020-2023. Telkom is a BUMN in the field of information and communication technology (ICT) services with a TIMES business portfolio (Telecommunications, Information, Media, Edutaintment and Services). Since 2016 Telkom has changed the organization from a core and adjacent-based business to a customer-centric based, known as the Customer Facing Unit / Functional Unit (CFU / FU), which aims to consolidate and manage group (divisions) and subsidiary businesses according to the portfolio one that is needed to serve its customers, one of which is CFU Enterprise which focuses on the corporate market, which consists of nine Business Unit Subsidiries (BUS). Methods: This research uses descriptive qualitative method. Data was collected through interviews with leaders at the CFU Enterprise Sub-Holding level and leaders at nine SBUs, as well as studies of public documents and company internal data. The analysis in this study uses the IE Matrix (Internal Factor Evaluation / IFE Matrix and External Factor Evaluation / EFE Matrix), PESTEL Analysis and Five Porter Strengths, which are used for company internal and external scanning. The BCG matrix is used to map the portfolio of nine SBU businesses. Results: This research has been able to map the business portfolio of a subsidiary / SBU from Telkom CFU Enterprise. This research has identified the key success factors in each industry in which the SBU / CFU Enterprise Subsidiary operates. Basically the nine SBUs are in the same business stream, namely ICT (information and communication technology) services with key success factors including: professional workforce and international certification; Wide Coverage, Strong Sales & Service Network; Networking & good cooperation with technology principals; Strong engineering / Technology capability; and flexible financial capacity and budgeting processes. This research has identified the strengths and weaknesses of Subsidiaries / SBU in the CFU Enterprise environment. With functional analysis which includes four factors: human resources and organization; marketing; operational; and financials, which are then mapped into the IFE Matrix. This research has identified the ability of each SBU to respond to external strategic issues. With PESTEL and Porters Five Forces analysis, opportunities and threats have been mapped which are then mapped in the EFE Matrix. Conclusion: This research has mapped the business portfolio strategy of the Telkom CFU Enterprise business group 2020-2023: (1) Product development strategy (diversification)

Keywords
Corporate Strategy, Portfolio Strategy, BCG Matrix, IE Matrix

Topic
Strategic Management

Link: https://ifory.id/abstract/GUb2hv9kcQ8T

Corresponding Author
Yofangga Rayson

Institutions
PPM School of Management, Jakarta, Indonesia
yofangga[at]gmail.com
PPM School of Management, Jakarta, Indonesia
nky[at]ppm-manajemen.ac.id

Abstract
Rapid technological developments have changed many things in the construction industry, particularly in the development methods. One technologies that gives a considerable influence in this industry is a prefabricated system, where the building components have been produced previously in the factory and transported to the construction site to be assembled. Woodlam Indonesia is a new company that produces prefabricated houses for middle to upper market segments. The problem is, the use of prefabricated systems for housing construction has not been widely known by people in Indonesia. Besides educating the people continuously, Woodlam Indonesia must have another way to survive in this prefabricated housing industry. Therefore, a business strategy is needed to clarify the goals and directions of the companys work in the future. The aim of this study is to analyze the business models that are being carried out by Woodlam Indonesia and recommend business strategies that should be implemented. The research method is descriptive cross sectional with case study approach in the company. The data collection techniques are by conducting interviews, observations, and literature studies. Based on the results of this study, several strategic plans were carried out for the next three years that was in line with PT. Woodlam Indonesia Abadi, namely "Quality of Life". Strategies to improve market penetration that will be carried out are (1) Using early adopter public figure to show the luxury of prefabricated houses; (2) Improving marketing tools by optimizing digital marketing; (3) promote sustainability in every marketing campaign used by Woodlam Indonesia.

Keywords
construction, prefabricated system, business strategy, business model

Topic
Strategic Management

Link: https://ifory.id/abstract/mNMcbYxUyqw9

Corresponding Author
Gesang Ridho Subhan

Institutions
a Sekolah Tinggi Manajemen PPM, Jakarta, Indonesia
gesang554[at]gmail.com
b Sekolah Tinggi Manajemen PPM, Jakarta, Indonesia
riana.puspaputri[at]gmail.com
c Sekolah Tinggi Manajemen PPM, Jakarta, Indonesia
Justzhongshan[at]gmail.com

Abstract
PT ABC is one of the company that build and operate a coal-fired steam power plant in Komering Agung Village, Gunung Sugih District, Lampung Tengah Regency. Since the power plant has operated in 2014 until now, they do not have a risk management system. Therefore, there are several risk events that cannot be overcome by the company. If the company has implemented risk management, they can find out a list of risk events that will be faced, classify risks that need to be prioritized, and what risks that acceptable according to the companys risk appetite. In this thesis the risk management design is based on ISO 31000: 2018. The discussion of the risk management process starts from the determination of the risk context to the risk assessment. Furthermore, this thesis will discuss about improving the level of risk management maturity using a "Risk Maturity Model" tools which developed by Chapman (2011). This improvement is needed for the company so that the application of risk management becomes more directed. There are five measured dimensions, which are culture, system, experience, training, and managerial of risk management. The results of this study are a description of risk map from 55 identified risks and design activities to improve the risk maturity level for each dimensions until they reach Level 3 (Standard).

Keywords
risk management, risk assessment, risk maturity level, steam power plant

Topic
Finance and Risk Management

Link: https://ifory.id/abstract/bQpKTLcAaBew

Corresponding Author
SWAROOP SIMHA

Institutions
JSS - Centre for Management Studies, Campus, SJCE, JSS Science and Technology University,
Mysore - 570006. Karnataka, India.

Abstract
SENSUALITY IN MARKETING – STUDY OF SENSORY MARKETING STRATEGIES IN RETAILING BUSINESS. 1. Introduction and research problem Every day the consumer is exposed to a gamut of sensory triggers which works subconsciously in stimulating and influencing consumers buying behavior. Also, these sensory triggers may result in consumers self-generation of (desirable) brand attributes, rather than those verbally provided by the advertiser. The understanding of these sensory triggers implies an understanding of sensation and perception as it applies to consumer behavior—this is the research perspective of sensory marketing. “Sensory marketing” has been defined as “marketing that engages the consumers senses and affects their perception, judgment and behavior.” From a managerial perspective, sensory marketing can be used to create subconscious triggers that characterize consumer perceptions of abstract notions of the product (e.g., its sophistication or quality). Purpose of the study: Is to explore and study at the retail level, the effectiveness of mental simulation and mental imagery evoked by ad visuals enhancing ad effectiveness, Multi-sensory stimulation in ad copy enhancing actual taste perceptions. Touch, actual or imagined, or increasing consumer product evaluations. Smell enhancing memory for product descriptions and thereby affecting product evaluations, and finally music in retail stores affecting attention and effective consumer persuasiveness. Objective: The study discusses the role of sensory marketing in driving promotional communication and retail scope effectiveness for different category of products and service brands. 2. Methods The Research paper will be based on qualitative research, Observation, and followed by a small scale Quantitative survey to collect first hand data to throw light on the role of sensory marketing effectiveness in retail outlets. Study conducted in Mysore retail outlets of different category of products and services. 3. Results and findings Findings – The paper reports an empirical review by the researcher based on literature available and applying both Quantitative research method and Qualitative research for data collection and analysis to give insights as to how Sensory marketing finds important applications to strategic brand management at the retail level. The outcome of these research findings will help Marketers understand the following:- • Understand and predict consumers- buyer behaviour and preferences • Design the right sensory mix (colour, shape, taste, smell, texture, and sound) for each product • Fine-tune their positioning and product range for every local market • Systematically increase their innovation hit rate. 4. Conclusions, implications and significance It is quite apparent from the preliminary literature review conducted, that there still remains tremendous need for research within the domain of sensory marketing—and this research ca

Keywords
Sensory Marketing, Senses, perceptions, buying Behavior, retail scape, strategies, brand management.

Topic
Marketing Management

Link: https://ifory.id/abstract/GrDLfHeUPEpk