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1st International Conference on Tourism, Management and Technology (ICTMT 2019)

Event starts on 2019.08.19 for 1 days in Kuala Lumpur

http://ictmt2019.confglobal.org | https://ifory.id/conf-abstract/nAHeMpQaw

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The role of capabilities of customer relationship management as mediator of market orientation and business performance of the sector hotel in Bali
Ni Made Wahyuni; Putu Ngurah Suyatna Yasa; Ni Wayan Sitiari

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Corresponding Author
Ni Made Wahyuni

Institutions
Magister of Management, Warmadewa University, Denpasar, Bali, Indonesia

Abstract
Abstract Objective: - This study attempts to overcome two problems. Firstly, expand the resource-based view by developing a model of market orientation relationships, CRM capabilities, and business performance. Secondly, examine market orientation relationships in CRM and business performance. Design / methodology: Data were collected from small and medium hotel businesses in Bali. To collect data, a questionnaire survey was conducted. The hypothesis was tested and analyzed by using structural equation modeling techniques. Findings: The results support the hypothesis of the effect of market orientation of CRM on business performance, market orientation on business performance, as well as the influence of CRM on business performance. Further results showed that market orientation and CRM capabilities proved to be a significant driving force of business performance. Practical implications: Studies have important implications for managers and policy makers. Research provides a structural model that hotel managers can use to drive performance. The study underlines the importance of market orientation to improve CRM capabilities and business performance of the hotel sector in Bali. Managers may improve hotel business performance more effectively and efficiently by utilizing strategic market orientation resources and CRM capabilities, and revealing greater scope for future research.

Keywords
Market orientation, Customer relationship management, Business performance

Topic
Technology and management on tourism

Link: https://ifory.id/abstract/xCDTtmBhQVaf


THE ROLE OF SOCIAL CAPITAL TO BOOST THE GROWTH OF SMEs IN TOURISM SECTOR IN BALI
DR. PUTU NGURAH SUYATNA YASA, S.E.,M.SI

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Corresponding Author
Putu Ngurah Suyatna Yasa

Institutions
Master of Management Warmadewa University
Jalan Terompong No. 24 Tanjung Bungkak Denpasar (802350) bALI.
putungurahsuyatna[at]yahoo.com

Abstract
Small and medium crafts entreprises are important and growing business in Bali province as supporters of the tourism sector. In crafting Businessmen in Gianyar regency was strongly bound by the implementation of social capital in supporting production activities. This study aims to determine the role of social capital in the forms of participation in the networking, mutual trust, mutual giving (reciprocity), social norms, and values to negate the use of loan capital. Qualitative research design (post positivism) against 20 key informants using an interactive interpretive analysis showed that social capital in the forms of participation in the net working, trust, resiprocity, social norms and values are very important role in reducing dependence on the use of loans. In the life of Balinese people, the implementation of social capital values is a culture of everyday life in all aspects of life, such as mutual cooperation culture, profit sharing institutions, various forms of local wisdom, that all ethnic groups have, mutual reciprocity, trust each other, help each other, application of ethics and morals as well as values that originate from religious teachings. Social capital can actually be developed as part of modern economic culture. So far, social capital has been tested by history as an important mechanism, such as the mutual cooperation and family spirit in Bali that capable of becoming a medium of economic growth and equity in the application of Village Credit Institutions (LPD) empowerment, the establishment of various public and religious facilities, most of which pure self-help community in Bali. Therefore, in the economic empowerment of people who are concerned, the role of social capital is very important. The main conclusions of this study are as follows: Social capital through the variables of participation in the networking, self-confidence (trust), mutual giving (reciprocity), social norms, and values are important variables in saving business capital in the SMEs in Gianyar Regency. This study instituted a major proposition: that the social capital has strong ability to reduce of using loans.

Keywords
social capital, venture capital, and SMEs.

Topic
Technology and management on tourism

Link: https://ifory.id/abstract/J7hfXxZtN4KV


The Satisfaction Level of Education Technology on Student-s Learning Process
Siti Harijah Ramli, Nur Syazana Razali, Nur Afifah Abdullah

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Corresponding Author
Siti Harijah Ramli

Institutions
Universiti of Kuala Lumpur Business School

Abstract
Educational technology has been used as students- learning process approach as a complement to the traditional method. The study is aimed to measure the students- satisfaction level on the learning process of the four educational technology dimensions namely; (a) interactivity, (b) usefulness, (c) information quality (d) flexibility. Online questionnaires were distributed through convenience sampling method, among students from various University and about 105 questionnaires were collected. The result shows that the dimension of interactivity and usefulness are positively influence the level of satisfaction while information quality and flexibility indicate no relationships.

Keywords
satisfaction, educational technology, learning process, e-learning

Topic
Technology and management on tourism

Link: https://ifory.id/abstract/UE6xYAcBQ2pJ


The Status of a Husband Married According to His Wife-s Religious Rules but After Divorced Returning to the Kinship System of Balinese Customary Law (Case Study in Antura Village, Buleleng Regency)
I Made Arya Utama; Gede Ngurah Agus Suhardiyana; I Ketut Widia; I Wayan Rideng

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Corresponding Author
I Dewa Gede Atmadja

Institutions
Universitas Warmadewa

Abstract
Many legal, social, cultural, and religious implications arise from each marriage that takes place. This is a legal consequence of the receipt of various kinds of customary customs that originate from the religious law adopted by the local community. This study aimed to find out the status of men who convert in the Balinese Customary law system? and to find out the status of men who convert to the original family after divorce in the village of Anturan, Buleleng Regency? The type of research used in this study is empirical legal research. The types of approaches used in this study are legal approaches (statute approach), conceptual approaches, case approach and historical approach. Sources of legal material used are primary and secondary legal materials, by recording and documents and analyzed descriptively. In conclusion, factors that cause a person to convert religion are 1) Confidence factors, 2) Environmental factors, 3) Factors of poverty, 4) Family factors, 5) Factors of community leaders, 6) Political and war factors, 7) Factors already falling love. The status of a man who has converted his religion, then divorced legally is, will return to remain as an heir with all the rights and obligations attached. But will get inheritance with the consequence of carrying out obligations or swadrama and obtaining rights referred to as swadikara. Because the status has been returned to the family, the rights and obligations in the community, especially in the village of Pakraman can be accepted as village, officials or community members.

Keywords
Status of man, conversion, divorce, family origin.

Topic
Law in tourism

Link: https://ifory.id/abstract/8wyzjMCBbtWv


THE STATUS OF THE LAW OF A HUSBAND MARRIAGE BY RELIGION OF THE WIFE AFTER DIVORCE BACK TO SYSTEM INDIGENOUS LAW OF BALANCE
Gede Ngurah Agus Suhardiyana, I Ketut Widia, I Wayan Rideng

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Corresponding Author
Mirsa Umiyati

Institutions
Magister of Law, Universitas Warmadewa

Abstract
As an inner bond between a man and a woman to form a happy family based on the One Godhead, marriage institutions have very complex social implications that require comprehensive handling. Many legal, social, cultural, and religious implications arise from each marriage that takes place. This is a legal consequence of the receipt of various kinds of customary customs that originate from the religious law adopted by the local community. The problems in this thesis are: What is the status of men who convert in the Balinese Customary law system? and What is the status of men who convert to the original family after divorce in the village of Anturan, Buleleng Regency? The type of research used in this study is the type of emperical legal research. Type of field approach by making observations in the community about the existence of phenomena that become research studies, Types of legal approaches (Statute approach), Types of conceptual approaches (conceptual approach), Types of Approach cases (Casus Approach), and Types of historical approaches (Historical approach ) Sources of legal material in the form of primary and secondary legal materials, with legal material collection techniques by recording and documents and analyzed descriptively analysis. Factors that cause a person to convert to religion are: 1. Confidence factors, 2. Environmental factors, 3. Factors of poverty, 4. Family factors, 5. Factors of community leaders, 6. Political and war factors, 7. Factors already falling love. The status of a boy who has converted his religion, then divorced legally is, will return to remain as an heir with all the rights and obligations attached. But will get inheritance with the consequence of carrying out obligations or swadrama and obtaining rights referred to as swadikara. Because the status has been returned to the family, the rights and obligations in the community, especially in the village of Pakraman can be accepted as village officials, or community members.

Keywords
Status of boys, conversion, divorce, family origin.

Topic
Law in tourism

Link: https://ifory.id/abstract/bd3mJTrpE46Z


THE TRADITION OF FRIGATE MACKEREL (Auxis thazard) PROCESSING AS BALINESE LOCAL WISDOM
I Gde Suranaya Pandit

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Corresponding Author
I Gde Suranaya Pandit

Institutions
Warmadewa University

Abstract
Bali is a small island that is a world tourist destination. Bali is surrounded by ocean. The ocean has an enormous potential in the fishery field. One of the fish potentials is frigate mackerel. This research aims to describe the handling process and the processing of frigate mackerel in the central of fish boiling, Kusamba village, Bali. This research is designed in an observational descriptive study. Observation conducted on the handling process and the processing of frigate mackerel from its catching located at Amed beach, take a three-hour drive to Kusamba, until the processing to be a boil frigate mackerel in the central of fish boiling Kusamba village. Quality test of frigate mackerel processed results at Kusamba Village consists of microbiological, chemical, and organoleptic quality conducted at the laboratory of fisheries and marine of Bali Province. Observation results will be elaborated qualitatively in the photos form and narratives, laboratory results are described in tables and analyzed using Indonesian national standards. The results showed that the process of frigate mackerel handling in Bali is still using a simple method with traditional equipment. Although by using simple equipment, the quality of boil fish product of Kusamba village is proven has a good quality and meet the Indonesian national standards.

Keywords
Frigate Mackerel, Boil Fish, Fishery Product Processing, Kusamba, Bali

Topic
Sustainable Tourism

Link: https://ifory.id/abstract/y9B2upVnZTvb


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