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Abstract Topic: International Conference on Islamic Studies in the Digital Era

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THE EFFECTIVENESS OF ISLAMIC BANKS MARKETING COMMUNICATION IN IMPROVING BRAND AWARENESS (A STUDY ON THE SOCIETY OF YOGYAKARTA)
Syarif Asad

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Corresponding Author
Syarif Asad

Institutions
Universitas Muhammadiyah Yogyakarta

Abstract
This study aims to determine the effectiveness of Islamic bank marketing communications in an effort to increase the awareness of Islamic banks as a brand in Yogyakarta. This research uses descriptive qualitative which explores the scope of marketing communication of Islamic banks, information media, promotion methods, and brand awareness. Techniques for collecting data through questionnaires and interviews were given to 62 respondents using convenience sampling. The effectiveness analysis used is the goal optimization concept in the customers perspective. The results of the study show that people in Yogyakarta have generally known and recognized Islamic banks five years ago, while the most widely accessed products were 82 percent savings. The most memorable advertising message for customers is that Islamic banks are more Islamic, more lawful, easier, fairer, and more attractive. However, the interaction with ad access is still low. The level of customer brand awareness towards a particular brand or product shows that each Islamic bank has a different level of brand image depending on the ease of access and facilities provided. Therefore, the effectiveness of marketing communications in each Islamic bank depends on the intensity of communication and brand strength.

Keywords
Effectiveness, Marketing Communication, Islamic Banks, Brand Awareness

Topic
International Conference on Islamic Studies in the Digital Era

Link: https://ifory.id/abstract/CpvfQynZ96ER


The Impact Of Innovation Activities On Economic Growth: Empirical Evidence From Multi-Countries
Nguyen Tran Thai Ha, M. Sobar Johari, Le Thi Hong Anh

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Corresponding Author
Mohammad Syifa Amin Widigdo

Institutions
Faculty of Accounting and Finance, Saigon University, Vietnam

Universitas Muhammadiyah Yogyakarta, Indonesia

School of Marketing and International Business, University of Economics Ho Chi Minh City, Vietnam

Abstract
This study examines the effects of innovation on economic growth by using data of 58 developed and developing countries during 2006-2015 period. R&D expenditures, the number of patents and the number of registered trademarks of each country are used to capture the multiplicity of innovation activities. Using the two-step GMM approach, this study find that R&D expenditures positively correlated with economic growth, similarly with the number of patents and trademarks. It implies that innovation activities play an important role in ensuring the sustainable economic growth. Moreover, this study investigate that this relationship was stronger in high and upper-middle income countries than lower income countries. Besides that, government spending, foreign direct investment, trade openness and labor policies also contribute significantly to economic growth.

Keywords
Innovation, Creativity, Economic Growth, GMM

Topic
International Conference on Islamic Studies in the Digital Era

Link: https://ifory.id/abstract/PYyvaw8j27gT


The Influence of Discipline of The Prayer in Congregation on Student Learning Achievement
Faaiza Nabiela(a), Rizqi Maulida Amalia(b)

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Corresponding Author
Faaiza Nabiela

Institutions
Islamic Guidance and Counseling, Universitas Al Azhar Indonesia, Sisingamangaraja, Kebayoran, Kebayoran Baru, Jakarta Selatan Indonesia

Abstract
This research is a quantitative study regarding the influence of discipline of the prayer in congregation on student learning achievement. This research is motivated by the phenomenon of education in Indonesia which makes learning achievement a benchmark for the success of student learning in schools. This learning achievement is measured by the development of cognitive, affective, and psychomotor assesments of students. But the next concern is that the education system in Indonesia is implementing the Full Day School system, which is almost 1/3 of students days spent in schools with their lack of daily control. Both in good behavior according to the norms adopted by Indonesia, as well as in terms of diversity, such as prayer in congregation for example, a worship that Allah will reckon for the first time in judgement day. Researchers are interested in discussing it more deeply, because they assume that class XII in high school can be used as a level that is sufficient to present the learning achievement of student in school and its intensity in the discipline of prayer in congregation. The subjects of this study were class XII students of high school in the 2018-2019 academic year in Jakarta who had access to fill out online questionnaires. The research sample was taken by non-probability sampling technique, namely saturated sampling, with a sample of 40 people. The data collection technique uses online questionnaires that are widely distributed. The results showed that there was a positive and significant influence between discipline of prayer in congregation with student learning achievement (P<0,05), which was known from the regression value of 41.4%, and 69,9% of the rest influenced by other factors. The conclusion is, to getting closer to the perfect scorer (1) of student learning achievement can be increased by disciplining the congregational prayer.

Keywords
Discipline of the prayer in congregation; student learning achievement; quantitative

Topic
International Conference on Islamic Studies in the Digital Era

Link: https://ifory.id/abstract/2CYkEW34HMpU


THE INFLUENCE OF SHARIA COMPLIANCE AND ISLAMIC CUniversitas Muhammadiyah Yogyakarta, ORPORATE GOVERNANCE ON PROFITABILITY IN ISLAMIC BANKS FOR THE PERIOD 2013-2017
Andri Iswanto & Andri Martiana

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Corresponding Author
Amanda Amanda

Institutions
Universitas Muhammadiyah Yogyakarta, Indonesia

Abstract
Basically, all sharia-based institutions have an applicable legal basis where the legal basis must refer to the Quran and Hadith. Likewise with Islamic banking in getting profits. Where Islamic banking must comply with Islamic Principles which are actually the basis of Islamic banking operations. The purpose of this study was to analyze whether Sharia Compliance and Islamic Corporate Governance had an effect on profitability in Islamic Commercial Banks in Indonesia for the period 2013-2017. In this study, the Independen variable are Sharia Compliance and Islamic Corporate Governance. Sharia Compliance consists of 4 indicators, namely Profit Sharing Ratio (PSR), Islamic Investment Ratio (IIR), Islamic Income Ratio (IsIR), and Zakat Performance Ratio (ZPR) while Islamic Corporate Governance with Self Assessment as an indicator. Dependent variable in this study is Profitability using the indicator of Return on Assets (ROA). The sample was chosen using a purposive sampling method where the total sample used in this study was 7 Islamic Commercial Banks with 5 years of observation period. Secondary data used in this study was carried out with documentation data collection techniques. The analytical method used is Partial Least Square (PLS). The test results show that Sharia Compliance has a significant and positive effect on profitability. While Islamic Corporate Governance has no significant and negative effect on profitability.

Keywords
sharia compliance, Islamic corporate governance, profitability and Islamic Banks.

Topic
International Conference on Islamic Studies in the Digital Era

Link: https://ifory.id/abstract/T6eMryZWx2NB


THE LEADERSHIP INSTRUCTIONAL ABILITY OF PRINCIPAL IN STRENGTHENING CHARACTER STUDENT OF MUHAMMADIYAH MIDDLE SCHOOL
Akif Khilmiyah

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Corresponding Author
akif khilmiyah

Institutions
Universitas Muhammadiyah Yogyakarta

Abstract
The increase in cases of delinquency in middle school age shows that the leadership role of the principal is still low. Principals in increasing teacher professionalism have an impact on improving student achievement and improving student character. This study aims to determine the ability of principals to carry out Instructional Leadership to improve teacher teaching performance so that it has an impact on improving student character. This research model is descriptive evaluative. Subjects were selected by purposive sampling and triadic covering 15 principals, 150 teachers and 450 students from DIY. Data collection techniques used observation, interviews, questionnaires, and documentation. Data analysis techniques using mixed methods. Quantitative data were analyzed using descriptive statistics and linear regression, while qualitative data were analyzed using Miler and Hubermans theories which included 4 stages: reduction, display, triangulation, and conclusion. The results of this study conclude as follows: (1) Mild delinquency is still done by students, including: smoking, scribbling, truant, bullying friends, making gangs, opposing parents, playing lots of cellphones, and being lazy to worship; (2) Character strengthening is carried out through extracurricular programs, socialization of order books, cooperation with external parties; (3) The instructional leadership ability of the Muhammadiyah Middle School principals is still low, in terms of preparing targets and strategies for school achievement, making standards for learning services, and creating patterns of teacher competency development; (4) The magnitude of the influence of Instructional Leadership in changing student characters is obtained by a percentage of 12%, while 78% is influenced by other factors; and (5) the inhibiting factor of principals instructional leadership is the lack of cooperation in building a shared vision in educating children between school and parents.

Keywords
Instructional leadership, Principal, Strengthening character

Topic
International Conference on Islamic Studies in the Digital Era

Link: https://ifory.id/abstract/Bnx2JEgwdhZ4


The Miracle of the Holy Qur-an In the Digital and Philosophical Thinking Construction
Muh. Naim Madjid, S.S., M.I.S., Ph.D.

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Corresponding Author
Muh. Naim Madjid

Institutions
Department of Arabic Education, Faculty of Language Education,
Universitas Muhammadiyah Yogyakarta.

Abstract
In the digital era, all aspects of human life are constructed by digital system. In the religious side for example, every Muslim around the world can listen and watch the religious sermon and lectures and obtain information stored in the cyber-space easily. In the era of the Companions, the holy book (al- Qur-an) was written on the fronds of palm, and was recorded and compiled into the printed version. Nowdays, Muslim society can recite the Qur-an on the smartphone screen by online. The digital system also has formed the way of thinking of the people in expression of something. They look that the interpretation of the Qur-an is the opened space for every Muslim to explain and disclosure the miracle of the holy Qur-an through accessibility in the virtual network.The problem is how they construct their minds in interpreting the Qur-anic texts towards an integrated pattern? This paper will discuss the right formula into analysing the meaning of the Qur-an based on the digital thinking and philosophycal perception. It will work at selected verses and adopt the descriptive approach to achieve the targeted. As the finding, digital and philosophical thinking is an accurate technic and method to discover the beauty and the miracle of the holy Qur-an and a solution that can be trusted to deal with the people-s problems in the digital era.

Keywords
Miracle; Digital; Philosophical; Thinking; Construction.

Topic
International Conference on Islamic Studies in the Digital Era

Link: https://ifory.id/abstract/xFvQYbXqLp6u


THE PARTICIPANT OF MUSLIM-S WOMEN IN ISLAMIC PHILANTROPHY IN DIGITAL ERA: MALAYSIAN EXPERIENCE
Mek Wok Mahmud, Raudlotul Firdaus Fatah Yasin, Nor Amni Bazilah Mohd Zain

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Corresponding Author
Twediana Budi Hapsari

Institutions
Kuliyyah of Islamic Revealed Knowledge & Human Sciences, International Islamic University Malaysia (IIUM), Malaysia

Abstract
In general, Islamic Philanthropy is an important instrument which can solve the socio-economic problem of a country. The ultimate goal of Islamic Philanthropy is to benefit the economy and society. The history of Islamic Philanthropy started since the time of Prophet Muhammad S.A.W. and has been continuously developed until today. This paper aims to investigate participant of Muslim women in Islamic philanthropy in digital era specifically in the contribution of waqf institutions in Malaysia. History and present has shown evidence of significant contributions of women in Islamic Philanthropy as founders, beneficiaries and mutawallis or trustees. The methodology that has been applied in this research is library research, seeking evidence of selected Malaysian experiences of women participation in Islamic Philanthropy in the past and at present. The expected result is to analyse Malaysian experiences in the participation of Muslim women in Islamic Philanthropy institutions in digital era and to identify the need for improvements of the socio-economic conditions of the society.

Keywords
Islamic Philanthropy, Women, Participation, Society, Malaysia

Topic
International Conference on Islamic Studies in the Digital Era

Link: https://ifory.id/abstract/E2PegdDqc6MV


The Significance of Islamic Financial Literacy Education among the Women Entrepreneur, an Analytical Study from Islamic Perspective
Raudlotul Firdaus binti Fatah Yasin, Salina Kassim, Mek Wok Mahmud, Aulia Arifatu Diniyya

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Corresponding Author
Twediana Budi Hapsari

Institutions
Kuliyyah of Islamic Revealed Knowledge and Human Science

Abstract
In Islam, women have an important role in promoting economic growth of a country including their involvement in entrepreneurship. It acknowledge the positive contribution of women entrepreneur to the sustainable economic development of a country. Nevertheless, there are limitations in mobility and enhancement for women entrepreneurs due to financial illiteracy especially during this modern era where Islamic Financial system is taking an important place in the economic growth. Some are found to be running their business with minimum knowledge on Islamic Finance, and merely rely on personal experience or informal management of entrepreneurship. This paper aims at discovering the significance of Islamic Financial Literacy Education among women entrepreneur, at its important in the economic development of Muslim society. Literature review on existing subjects and interview method will be employed to identify the Islamic perspective on the aspect, thus further improvement can be proposed for the development of formal Islamic Financial Literacy in the existing system of Education.

Keywords
Islamic finance literacy education

Topic
International Conference on Islamic Studies in the Digital Era

Link: https://ifory.id/abstract/fPjCvrNbgnQm


THE USE OF GADGETS FOR RELIGIOUS ACTIVITIES AMONG MUSLIM TEENAGERS IN YOGYAKARTA
TWEDIANA BUDI HAPSARI; RHAFIDILLA VEBRYNDA

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Corresponding Author
Twediana Budi Hapsari

Institutions
UNIVERSITAS MUHAMMADIYAH YOGYAKARTA

Abstract
The technological changing has always affected the way society exist, not only for helping their daily activities but also the way they interact and doing their religious activities. This study describes the gadget utilization among Muslim teenagers for their daily religious activities. The data gathered from 500 Muslim teenagers spread from five regencies in Yogyakarta province in 2018. The data analysis is through clustering the respondents daily religious activities, religious activities using the gadget, their interest in Islamic issues, and their lifestyles. This study results in four clusters of Muslim teenagers, there are religious minimalist, religious activist, intelectual religious and millenial religious.

Keywords
new technology and religious activities; muslim teenagers and gadgets

Topic
International Conference on Islamic Studies in the Digital Era

Link: https://ifory.id/abstract/Kw67q3CZmFdn


Translating Religious Text between Arabic and English: Tools for Problem Solving for translators in the Digital Era
Akmal Khuzairy bin Abd Rhaman,

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Corresponding Author
Twediana Budi Hapsari

Institutions
Department of Arabic and Literature,
Kulliyyah of Islamic Revealed Knowledge and Human Science
International Islamic University Malaysia

Abstract
Translators of religious text between the language pair of Arabic and English are often faced with problems related to lexical items, terms, idioms and context. The internet has been of a highly significant resource for the translators to look for assistance for the purpose of finding, clarifying and validating their translation choices of certain problems they encounter. This paper outlines the various problems encountered by translators of religious Islamic text between the language pair of Arabic and English and the solution found in the internet be it from the online dictionary, the encyclopedia, the advanced search tools in google search and other tools. The paper will also discuss about the advantages and shortcomings of these tools and the ways of optimizing its use. Samples are taken from the translation of the Holy Quran, the prophetic traditions and other major Islamic resources. The problems will be explained and relevant tools from the internet will be related to the problems in terms of its usefulness in assisting the translators.

Keywords
Translating – Religious Texts – Arabic – English – Tools – Problem Solving – Digital Era

Topic
International Conference on Islamic Studies in the Digital Era

Link: https://ifory.id/abstract/f3MdFZxyLKJb


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