An Application of the Unified Theory of Acceptance and Use of Technology (UTAUT) Model for Understanding Patient Perceptions on Using Hospital Mobile Application
Badra Al Aufa(a*), Intan Syaffira Renindra (a), Julianti Siannita Putri (a)
a) Hospital Administration Department, Vocational Education Program, Universitas Indonesia
Kampus UI Depok Gedung A, Jl. Akses Vokasi UI, Kukusan, Kecamatan Beji, Kota Depok, Jawa Barat 16424
*badra[at]vokasi.ui.ac.id
Abstract
This study aims to identify the determinants of patients- intention to use hospital mobile application by applying the Unified Theory of Acceptance and Use of Technology (UTAUT) model. This cross-sectional study was conducted in two hospitals in Bekasi, Indonesia. A total of 148 respondents took part in this study. The data were between April and May 2019. The questionnaire has been developed based on UTAUT model. Respondents ranged from 20 to 69 years old. Respondents were 78.4% female. The variables that significantly associated with the intention of the use of the hospital mobile application were satisfaction in using the app, perceived of benefit, easiness of operation and learning of application and the high application speed. More than half of the respondents revealed that they have high intention in using hospital mobile application. It implies that hospital managers should pay an attention so that enable patients to use it properly.
Keywords: Hospital, Mobile Application, Online Registration, Acceptance, Use of Technology
Topic: Marketing Management