INCITEST 2019 Conference

Utilization of the Internet As Media Promotion Marketing E
S Wiganepdo (a*) , T Setiani (b*)

a. Departemen Keuangan dan Perbankan, Universitas Komputer Indonesia, Indonesia
b. Departemen Teknik dan Ilmu Komputer, Universitas Komputer Indonesia, Indonesia


Abstract

The purpose of this research is to apply internet media as a media for product marketing promotion. The method used in this research is descriptive method with qualitative approach. The results of this study are to market products by utilizing internet media by advertising their products on the internet because they can do marketing quickly. This research was conducted by knowing various ways to promote or market products through social media. The conclusion of this study is the existence of internet media so that it feels very large benefits by using internet media compared to conventional because it can reduce the amount of costs and time spent in the product sales process.

Keywords: Internet, Utilization, Marketing

Topic: Entrepreneurship & Technopreneurs

Link: https://ifory.id/abstract-plain/9ndcKxEWhY8b

Web Format | Corresponding Author (Tia Setiani)