They are Busy so We Need to Move: A Descriptive Study on Female Organizational Citizenship Behaviour on Taking the Leadership Role in Festival Kampung Labirin
Anggun Pesona Intan Puspita, Siti Nur Aisyah Suwanda

Sekolah Tinggi Manajemen PPM, Jakarta Indonesia
API[at]ppm-manajemen.ac.id
Sekolah Tinggi Manajemen PPM, Jakarta Indonesia
SNS[at]ppm-manajemen.ac.id

Abstract

Nowadays, the development of Kampung Wisata is seen as an economic empowerment strategy from Indonesia-s government. Several rural areas and suburban areas are transformed from a slump area to tourist attraction. Therefore, this initiative is taken also as an intervention strategy in community development and economic empowerment. The scope of this study only limit to the organizational citizenship behaviour of female group of Festival Kampung Labirin preparation and during the event. Though many nature of the job is mainly very masculine, such as being a field coordinator, the women group had successfully taken over the job in the leadership position. A participatory observation during 10 months and in-depth interview were conducted to collect the data. The observation was taken place since the development of Festival Kampung Labirin, in Bogor, West Java Province from August to December 2018, until its 4th operation from January 2019 to August 2019. This observation includes the dynamics of team work within local stakeholders, local people, and the committee. Whilst the interview was taken during the launching of the festival and its four monthly operations to 4 female leaders who was performing and was taking the leadership roles. Based on the observation and interviews, there are several findings that though during the development of the festivals, the male played a biggest role as they built and decorated the area, while female group prepared for performances. When it came to the preparation of the festival, such as trained the performer, did the promotion, and acted as a field manager, the male tended to work slowly and more inactive due to some reasons (busy for working and felt tired). On the other hand, the female took it all and prepared the team, the properties before they did their roles as part of performers itself. These behaviours indicating the organizational citizenship behaviour, in courtesy and sportsmanship dimensions as their main reason is to bring the neighbourhood alive and well-known, aiming for greater purpose for their family and neighbours. This research conclude that female plays a role in a work with the nature of nurturing and maintaining, as they are good with coordinating and collaboration, as well as serving people. Meanwhile, male group are good for building and constructing the area. This OCB traits that seen in a female arose as they realized no one will take the roles and the intention to see the good progress of their neighbourhood. This finding indicate that building a tourism spot by developing a local rural and slump area is seen as an effective strategy to develop its local people. This research is very important as an insight to prepare local people for the next move of tourism development.

Keywords: OCB, female, Festival Kampung Labirin

Topic: Human Resource or Capital

Link: https://ifory.id/abstract-plain/CNLUdGbxWD4n

Web Format | Corresponding Author (Anggun Pesona Intan Puspita)