BCM 2019 Conference

ANALYSIS OF THE IMPLEMENTATION OF THE SUNDA BATIK IN THE INTERIOR OF THE GRAND PREANGER HOTEL
Ivan Joshua Suwanto (a*) Santi Salayanti (b)

Telkom University


Abstract

The era of development made traditional culture erased by foreign cultures, therefore as a precautionary measure, the Bandung City Government issued a Regional Regulation requiring Bandung residents to preserve Sundanese Culture written in Perda No. 5 of 2012 and Perda No. 9 of 2012 article 10 paragraph 1b. In the context of tourism, the city government of Bandung also encourages hotel entrepreneurs to participate in the preservation of Sundanese Culture, because up to now there are still around 10 percent of entrepreneurs who run the Perda. The news review on galamedianews (April 2, 2018) revealed that only 6 out of 400 hotels in Bandung City display traditional arts in an effort to preserve Sundanese Culture. One of the superior traditional arts of Kota Bandung is batik art. Grand Preanger is a 5 star hotel located at 0 (zero) kilometers of Bandung City and has become a historical landmark of Bandung and is one of the most famous places in the Art Deco era. This hotel is the result of a shop renovation by W.H.C. Van Deeterkom in 1897, became a Preanger Hotel which changed its name in 1920 to the Grand Preanger hotel which was designed with a blend of Art Deco style and a touch of Sundanese culture, one of which was the application of Sundanese batik in the interior of the hotel. The purpose of this research is to find out and find the application of the implementation of Sundanese batik in the interior design of the Grand Preanger hotel, so that this study will produce a design guide for young interior designers and the general public in applying Sundanese batik in interior design.

Keywords: Hotels, Applications, Sundanese Batik

Topic: Culture

Link: https://ifory.id/abstract-plain/EqhTHRYaz46F

Web Format | Corresponding Author (Santi Salayanti)