INCITEST 2019 Conference

The Potential of Social Media as a Medium of Promoting Home Service For Millenial Era
N Deria (a*), H Purnomo (b)

c) Departemen Ilmu Sosial dan Ilmu Politik, Universitas Komputer Indonesia
nova.deria19[at]mahasiswa.unikom.ac.id

b) Departemen Keuangan dan Perbankan, Universitas Komputer Indonesia


Abstract

The purpose of this study is to find out how much potential benefits can be obtained from social media for home service entrepreneurs. This research used descriptive method by explaining the process from advertising to feedback from the services offered. The results of this study are to find out how much influences social media as a medium of promotion for Home Service Services in the Millennium Era as it is today and to know all the benefits that have been obtained from social media. This research was conducted by discussing about how the power of social media as a media campaign and advertising that used by the Entrepreneurs for their products so that messages and goals can be conveyed well to consumers and can attract consumers to use their services.

Keywords: social media, entreprenuer

Topic: Entrepreneurship & Technopreneurs

Link: https://ifory.id/abstract-plain/J2kyNCq9Wjfp

Web Format | Corresponding Author (Nova Deria)