THE EFFECT OF DOWNWARD COMMUNICATION ON EMPLOYEE PERFORMANCE IN PART OF FOREIGN AFFAIRS IN THE INDUSTRY AND TRADE IN WEST JAVA P
Rudi Suprianto Ahmadi, Feby Febrian*, Granit Agustina, Nana Suhana
Economic and Business Faculty
Winaya Mukti University
Abstract
The main problem in this study is the performance of employees in the foreign affairs department of the Department of Industry and Trade in West Java, allegedly caused by organizational communication between each unit or part that has not run optimally as expected. The research method used in this research is explanatory survey, where the population is all employees of the Department of Industry and Trade of West Java Province in the Foreign Affairs section, amounting to 30 people who were also sampled in this study. In this case the communication variable is downward as the independent variable and the employees performance as the Dependent variable. The results of the study found that the results of the downward communication analysis showed a significant effect on performance. This study shows that the communication variable down influences the performance of the employees of the foreign affairs department of the Department of Industry and Trade of West Java Province, meaning that communication downward contributes quite significantly in improving the performance of employees in the foreign sector of the Office of Industry and Trade of West Java Province. Organizational communication that is built through the characteristics of communication down, gives a positive and significant influence on the performance of employees in the field of foreign affairs, Department of Industry and Trade, West Java Province. The characteristics of communication down that give effect are instructions from superiors to subordinates and direction to tasks assigned to subordinates. While the characteristics of performance are working conditions, workload and field of expertise. The researcher can conclude that the downward communication in the foreign affairs department of the Department of Industry and Trade of West Java Province makes one of the most important variables and must be carried out as well as possible by the Head of Foreign Affairs so that the performance of employees in the Foreign Affairs Section runs effectively.
Keywords: Downward Communication and Performance
Topic: Organizational Behavior, Leadership and Human Resources Management