ICIEHI 2019 Conference

Halal Industry: An Overview of Brunei Darussalam
Raihana Mohd Raffi

Halalan Thayyiban Research Centre, Universiti Islam Sultan Sharif Ali


Abstract

Halal has evolved tremendously in the recent years. Previously, there is no demand on halal market. Halal is only targeted for Muslim consumer throughout the world. The practice has been there traditionally. However, halal has been the centre of economic discussion in recent years. This is due to the growth of Muslim population around the world which in turn contributes to the global market demand on halal based on the Global Economic Report. Many Muslim countries take this economic opportunity to grow their halal market, Brunei Darussalam is not an exception. At present, halal industry in Brunei Darussalam is seen as one of the industries that have major potential on local economy due to the growth of the demand globally. Brunei has its own potential to go global despite being geographically small. There are few different entities monitoring halal and playing different roles in Brunei. Brunei Islamic Religious Council (MUIB), Halal Food Control Division, Ministry of Health, Royal Customs and Excise Department. Thus this paper is aimed to give the general insight and overview of halal industry in Brunei Darussalam.

Keywords: Brunei Darussalam, Halal, Halal industry,

Topic: Halal Lifestyle, Fashion, Travel and Tourism

Link: https://ifory.id/abstract-plain/ZjPrwFyL4xGg

Web Format | Corresponding Author (Raihana Mohd Raffi)