The Influence of Creative Industry Development on Family Economic Resource Management in the Land Area of Cosmetic Plant Nursery
Sitti Nursetiawati* (a), Dian Pertiwi Josua (b)
a) State the University of Jakarta, Faculty of Engineering, Cosmetology Education, East Jakarta, Rawamangun 13220
*sitti-nursetiawati[at]unj.ac.id
b) Bogor Agricultural University, Faculty of Human Ecology, Family and Child Development Studies, West Java, Bogor, Dramaga, 16680
Abstract
The agricultural potential in Indonesia with its vast area and abundant natural resources is quite strategic for the development of cosmetics plants. In addition to the region, creativity in economic activities can reduce poverty and minimize the desire of farmers to switch professions in other fields. This research was conducted to see the influence of the development of the creative economy in rural areas in two different regions, with a total of 68 farmer families; 34 people of vetiver grass farmers in the Pamagarsari village of Bogor and 34 for farmers in the Cisarua Bogor tea plantation. The research was conducted through quantitative and qualitative techniques. Qualitative research was conducted by interview using UNESCOs indicators of Culture and Creative Industries in agriculture. While quantitative techniques are measured through the Family Inventory of Resources for Management (FIRM) questionnaire. The results of different tests stated that there were no significant differences regarding the management of family economic resources carried out in two agricultural and plantation areas. While the influence test analysis states, the development of creative industries influence the management of economic resources of farmer families in the field of nursery for cosmetic plants.
Keywords: Management of family economic resources, agricultural creative industries, cosmetics
Topic: Management Science