ANALYSIS OF FAMILY ECONOMIC EDUCATION IN CULINARY BUSINESS SUSTAINABILITY IN PULOSARI, MALANG
Sri Umi Mintarti W

Economic Faculty
Universitas Negeri Malang

Abstract

Family economic education, is a very important education for family members. This is because a good economic education will make a good life in the future. In this study, as it was carried out on culinary endeavors, the economic education in question included providing knowledge about: (1) financial management, (2) calculation of the cost of goods sold, (3) marketing that includes how to present and use good, attractive tools. This research is a qualitative descriptive study carried out on culinary businesses in the Pulosari area of Malang, which is the oldest culinary area in Malang. Pulosari area is in the middle of Malang and is an area surrounded by several campuses. Data analysis is carried out by stages of data reduction, data presentation, and reporting. The results of the study show that the continuity of the culinary businesses which are now in their second generations is inseparable from the family economic education provided by their predecessors. The financial management provided by giving a direct example to children is a knowledge that is deeply imprinted in the minds of the business successors. In addition, children were involved in the making of the business development plans, so that they know for sure what their parents did in an effort to develop their culinary efforts. The calculation of the cost of goods sold is carried out by taking into account the factors that affect the cost of goods sold. Economic education enables the culinary business players in the Pulosari region diversify their business, venturing into businesses other than culinary namely travel businesses and lodging businesses. It is expected that in the future they will need to improve their computer-based financial management skills, so that their calculations are not done manually and their calculation accuracies improve.

Keywords: financial management, calculation of the cost of goods sold, marketing, business diversification.

Topic: Economics

Link: https://ifory.id/abstract-plain/bNEnhFdDV4c7

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