Analysis Sustainable Tourism Initiative of Kepulauan Seribu Tourism Destination
Dr Yudhi Herliansyah, CA, CSRA, CPA
Universitas Mercubuana Jakarta
Abstract
Little studies examined residence perceptions about the Sustainability Tourism Initiative in developing countries, especially in Indonesia. This study aims to examine whether economic, social and environmental factors are important factors in the residence perceptions of a Kepulauan Seribu tourist destinations. 37 respondents of this study were residents of 2 tourist destinations in the Kepulauan Seribu, namely Ayer and Bidadari Islands. The analysis used in this study is Important-Performance Analysis (IPA). The results of the study show that there is no significant difference in how well the implementation of sustainability tourism initiatives are economic aspects and environmental aspects, but this study finds evidence that there are differences in the implementation of social aspects. This research also shows the importance of each aspect higher than the performance of each aspect.
Keywords: Sustainability Tourism Initiative, Ayer and Bidadari Islands, Important-Performance Analysis
Topic: Tourism and Hospitality Management