ICoSI 2019 Conference

THE ARCHITECTURE OF FACEWORK IN INTERCULTURAL VIRTUAL WORK TEAM
Naniek Novijanti Setijadi

Universitas Pelita Harapan


Abstract

The most crucial aspect of a collaborative process, face to face or online, is the face of participants, which is the focus of this research. Face is a direct indicator of the importance for individuals to maintain face (self-esteem) for themselves and for their culture group, which is evident in the communication behavior of individuals during the interaction. Individual, having a background of individualistic or collectivistic culture negotiate face when conflict and uncertainty occur. This research uses a qualitative interpretive approach of ethnomethodology. The subjects observed in this study is a virtual team of three universities: (one from Indonesia and two from the USA), which meets regularly via Skype video-conferencing. Conversation analysis is used to analyze how participants construct their conversation in collaborating to make decisions. The result of this study is the construction or mapping of the individual facework strategies from individualistic and collectivistic cultures. The pattern shows face strategy that integrates facework style of individualistic and collectivistic cultures. Individual-s mindfulness affects facework strategies undertaken in the process of collaboration. The implication of this research is a model constructing face strategy mapping of individuals, which explains how individuals negotiate their face in virtual collaboration inter-culturally and are very relevant in the advancement of Face-Negotiation Theory.

Keywords: Facework, Intercurtural Virtual Work, Virtual Work Team

Topic: International Symposium on Social Sciences, Humanities, Education, and Religious Studies

Link: https://ifory.id/abstract-plain/hrTKwx4cMukN

Web Format | Corresponding Author (Naniek Novijanti Setijadi)