Effectiveness of Maenpo Cikalong Merchandise in Order to Improve a Knowledge About Maenpo Cikalong in Cianjur society
Teuku Zulkarnain Muttaqien, Hardy Adiluhung
Telkom University
Abstract
Abstract Maenpo Cikalong is one of traditional martial art from Cianjur, discovered at 19th century by Raden Haji Ibrahim. Currently, Maenpo Cikalong is well known among martial arts practitioner, indicated by a practice site that held in Jakarta, Bandung, Yogyakarta, Semarang, Malang and also Singapore. The recognition of Maenpo Cikalong outside Cianjur is interesting because there is still a lot of Cianjur society do not recognize it even though there is a slogan -Maos, Mamaos, Maenpo as a cultural tradition. Maenpo Cikalong known by the philosophy that mentions -we have to learn again if we still harm someone-, this is why the practitioner must be careful while using the skill of Maenpo Cikalong. The nescience of Maenpo Cikalong caused by a closed character from Maenpo Cikalong, only a family of the practitioner could learn it, that-s why at 2006 R H Azis Asy-arie with permission from the elders try to bring Maenpo Cikalong out from Cianjur. Tauco, mochi, sate maranggi and also candied fruit is Cianjur traditional culinary souvenir, one of the functions of a souvenir is a reminder for a place, memory or interesting culture from one place or another. Lack of knowledge about Maenpo Cikalong among Cianjur society could be improved by make a maenpo Cikalong as a theme for souvenir, in this case, souvenir was made improving visual memory of Cianjur society, it is expected the souvenir could make Cianjur Society interested and want to learn further about Maenpo Cikalong without reducing the noble traditions.
Keywords: Maenpo Cikalong, Souvenir, Visual Memory
Topic: Culture