CULTURE STEREOTIPE IN ETNIC HUMOR: AN ANALYSIS OF SUNDA HUMORS IN “CANGHEGAR” PROGRAM ON RAMA FM BANDUNG
Ronny Yudhi Septa Priana; Siti Karlinah; Dadang Rahmat H; Dian Wardiana

Universitas Padjadjaran

Abstract

This research based on the background of ethnic humor using Sundanese in a radio broadcast program. Humor on radio broadcast programs is included in entertainment content. The humorous variations presented in broadcast radio media are packaged creatively both as humor programs as a whole and in the form of inserts in programs in the form of speeches, chats and jokes by broadcasters. Humor will be felt and accepted by a society if it is in accordance with the values, traditions and cultural aspects of people who enjoy a humor. McGhee and Golstein (1972: 153) state that acceptance of humor in each community group is not the same. There are people who openly accept the type of humor and what is selective or even limiting humor. The humor in this study is ethnic humor that uses Sundanese as of the "Canghegar" program on Rama FM Bandung. This study aims to reveal various stereotypes that are present in ethnic humor on radio broadcast programs. The results of the study showed that the diversity of responses to humor presented gave rise to stereotypes towards a group of people who were targeted and objects of humor.

Keywords: Ethnic humor, humor programs, cultural stereotypes

Topic: Education and Social Change

Link: https://ifory.id/abstract-plain/pYN7XThmW4ay

Web Format | Corresponding Author (Ronny Yudhi Septa Priana)