GCBME 2019 Conference

Customer Behavior of
Racheluntukdonggala campaign through Rachel Vennya account on the Kitabisa.com platform

Itca Istia Wahyuni, Dini Salmiyah Fitrah Ali, Gusnaelly Fitryati Adilla


Abstract

Keywords: Telkom University

Topic: Customer Behaviour, Crowd funding, Influencer.

Link: https://ifory.id/abstract-plain/2zGHJZtUBCy6

Web Format | Corresponding Author (Itca Istia Wahyuni)