WHAT IS THE AUTHENTIC FOOD IN THIS DESTINATION?
Levyda Levyda (a*), Giyatmi Giyatmi (b), Kania Ratnasari (c)
a) Sahid University, Faculty of Economic and Business, Jl. Prof.Dr. Soepomo,SH No.84 Jakarta 12870, *levyda_mm[at]yahoo.co.id, levyda[at]usahid.ac.id
b) Sahid University, Faculty of Food Technology and Health, Jl. Prof.Dr. Soepomo,SH No.84 Jakarta 12870
c) Sahid University, Faculty of Economic and Business, Jl. Prof.Dr. Soepomo,SH No.84 Jakarta 12870.
Abstract
Culinary is a cultural product; therefore, the assessment of authentic foods from the perspective of local residents is very important. This study explores authentic food based on the frequency of consuming that food and the ease of accessing the food. A survey was conducted on 218 residents in Bangka Belitung. The results of the study focus on the how often the participants consumed certain foods and the ease of acquiring that food. The results show that authentic food deserves to be considered a culinary tourism brand. The value of this research is the method of determining authentic food.
Keywords: authentic food, local residents- perspective, food category, consumption intensity, ease of acquiring food
Topic: Management