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Green industry is becoming a hot issue all over the world. The basic principles of it are to minimize resources utilization and emissions. Several developed and developing countries have obligated the implementation of green industry. Indonesian government also strives to implement the green industry principles by adding green industrial standards through the Act No. 3/2014. To support the implementation of that Act, Indonesian government through the Ministry of Industry has published the guideline for implementing green industry. This study aims to map out the driving factors that make up green industrial estate in Pasuruan Industrial Estate Rembang (PIER), East Java, Indonesia. The respondents comprised 15 managers at manufacturing companies, most of them operating in the business of food industry. To develop this study, green industrial assessment guidelines for 2018 by the Ministry of Industry, was used as a reference study. The effectiveness of this assessment will be discussed and lesson learnt will be highlighted. Furthermore, better approaches will be proposed. This paper will provide insights and serve as a good reference for other companies that want to implement the same program in the future.