Indonesia Conference Directory

Meugang is a tradition for Aceh society referred to meat consumption prior to Islamic religious festivities. During that festivity, the demand for cattle and meat increased significantly and affects meat market profile in Aceh province. The objective of this study is to analyze the impact of meugang festivity celebrations on live cattle traders that in the local name is mugee and meat traders and also for the market profile. In total, 40 traders were involved in this study for collecting data through interview and direct field observation. Market profile was analyzed using descriptive analysis and different income was analyzed using factorial 2x2 test continued with DMRT analysis. The results indicated that profit received by mugee and meat traders at the meugang festivity was significantly higher (P <0.05) than profit at the normal market situation. The average of profit gained by the mugee and meat traders during meugang festivity and the normal situation was 1,234,583 vs 925,833 IDR/day/head and 627,416 vs 330,556 IDR/day/head, respectively. The value of return cost ratio and benefit-cost ratio indicating that either live cattle or meat trading activities were significantly benefitted. The profit obtained by mugee is higher than meat traders at each market situation and meugang festivity has an impact on profit for live cattle and meat traders in North Aceh Regency.