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Abstract Tourism potential in Lebak District must be managed and utilized optimally through the implementation of tourism development programs that are expected to be a trigger for regional growth and the spread of tourism places that tourists can visit. The legal basis for implementing tourism policy in Lebak Regency is contained in Lebak District Regulation No. 1 of 2016 concerning the Master Plan for Tourism Development in 2016-2031 in Lebak District. This research was conducted using qualitative methods, the selection of informants was done purposive. The technique of collecting data through interviews, observation and documentation studies. The analysis in this study uses the Theory approach used is the theory of policy implementation from Van Meter and Van Horn in Agustino (2006: 153) because the results or performance of the policy are determined by the following factors: certain standards and targets; resource; communication between organizations; the character of the implementing bureaucracy; implementing attitude; social, political and economic conditions. Based on the results of the analysis, the implementation of the development of the tourism sector in Lebak Regency has faced a major problem, namely: the limitations of tourism human resources, both in quantity and quality (competent and professional); it is not good for infrastructure (facilities and infrastructure), especially road access and transportation networks, to tourist destinations so that it influences the performance of the tourism sector; cross-agency coordination and cross-actors that have not been optimal. Keywords: Implementation, Tourism and Public Policy