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The Potential of Social Media as a Tool for Promoting Goods Installment Services for Students
Lusiana Sriwahyuni (a*), Wanita Subadra Abioso (b)

a) Departemen Teknik dan Ilmu Komputer, Universitas Komputer Indonesia, Indonesia
b) Departemen Teknik dan Ilmu Komputer, Universitas Komputer Indonesia, Indonesia

Abstract

The purpose of this study was to find out the benefits obtained from social media for companies Installing Light Installments for Indonesian Students. The method used by the writer is descriptive method by explaining the process of advertising to feedback from the services offered and how to transact on cicil.co.id. The results of this study are to find out how much influence social media has as a promotional media for installment services for students and all the benefits that have been obtained from social media.

Keywords: Social Media, Promotion, Installment, Service

Topic: Entrepreneurship & Technopreneurs

Link: https://ifory.id/abstract/AgcYBNUx6urC

Conference: 2nd International Conference on Informatics, Engineering, Science and Technology (INCITEST 2019)

Plain Format | Corresponding Author (lusiana uci)

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