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Seaweed agribusiness, especially the type of Euchema Cottoni Sp, is widely cultivated in seawater areas, so that a seaweed agribusiness system is formed, where each of the agribusiness subsystems are interrelated with one another. Several obstacles were encountered, including: 1) capital is still private; 2) technology (tools, materials and ways) is still simple (traditional). 3) low information, especially the results of research and development technology; 4) fluctuating selling prices, 5) The availability of weather factors, and pests ,; 6) the lack of supporting institutions for agribusiness development such as the government, financial institutions, marketing and distribution institutions, cooperatives, formal and informal education institutions, extension institutions, Agribusiness Research institutions, guarantee and risk management institutions, So that there is no good and continuous collaboration between seaweed farmers and supporting institutions. With this problem, this study discusses the Strategy for Seaweed Agribusiness Support Subsystem Development Strategy in Marang District, Pangkep Regency as one of the goals of developing supporting institutions from aspects strategy of supporting service subsystem development, analyzing the development of supporting institutions, and developing seaweed agribusiness development. Informants were selected purposively, processing data using descriptive qualitative analysis methods in describing regional potential, SWOT analysis for the development of supporting institutions development strategies, and development analysis using AHP methods. The results showed that South Sulawesi Province, especially in Marang sub-district had the potential to be developed supported by the availability of facilities and infrastructure, land availability. The results showed that South Sulawesi Province especially in Marang sub-district had the potential to be developed supported by the availability of facilities and infrastructure, land availability which indicated that the supporting institutions of seaweed agribusiness were feasible to run, after conducting an analysis, it could be concluded that the supporting subsystems in agribusiness existed three, namely: government institutions, banking and cooperatives. These three things must be coherent with each other so that the policies given can benefit one another.