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Optimization Human Sigma Event Management in Service Industry
Lenny C Nawangsari ; Ahmad H Sutawijaya

Postgraduate; Mercubuana University


Abstract

Different types of organizations have implemented different quality management concepts, including Six Sigma. Although many important jobs related to Six Sigma have been documented, there are still some questions about applying these concepts in various organizations. At present, limited research has been carried out on the Human Sigma approach. Human Sigma was developed as a new management approach for measuring and managing human systems in companies. Human Sigma is a contemporary management approach to measuring and managing human systems in business. This study aims to determine the level of involvement of employees and customers in organizations related to service quality for business efficiency in event management. The research design used is quantitative with the approach of exploration and analysis of Human Sigma. The results of this study indicate the importance of increasing business performance by increasing the value of customer and employee involvement in order to build organizational loyalty and customer satisfaction. Based on the results of the study, a draft strategy was used using IFE, EFE and SWOT to improve organizational performance.

Keywords: Human sigma, Event management, Business Service Quality

Topic: Human Resource Management

Link: https://ifory.id/abstract/JhpK9uBF2dgc

Conference: The 4th International Conference On Management, Economics And Business (ICMEB 2019)

Plain Format | Corresponding Author (Lenny Christina Nawangsari)

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