Indonesia Conference Directory

The research objective is to create a holistic model of value chains that can enhance tangible and intangible benefits for stakeholders in Ulos Woven Fabric Industry (Kain Tenun Ulos) in Simalungun regency, Pematang Siantar City, Samosir Regency and Tapanuli utara Regency. The specific target to be achieved in this study is to inventory all activities that occur in all parties involved in the series of ulos woven fabric industry activities in North Sumatra, as well as evaluate existing activities whether added value or not value added. Data collected were inventoried came from informants such as weavers, entrepreneurs, sellers, consumers and KOPERINDAG (Koperasi,The personal in the industry and trade), with observations and submitting open questions related to activities, problems and solutions to the problems faced, as well as their advantages related to the ulos woven fabric industry in Simalungun Regency, Pematang Siantar City, Samosir Regency and North Tapanuli Regency. SWOT analysis is used to analyze Strengths, Weaknesses, Opportunities and Threats, the Ulos woven fabric industry has produced Strength-Opportunities strategies because External-Internal factors show score numbers > 2. The proposed holistic value chain model is to increase quality production capacity with strong capital by forming cooperative producers it will provide quality and inexpensive yarn, new product development designs that are creative and skilled by weavers. The implementation of the strategy is accompanied by coaching and training from the cooperative, industry and trade services, as well as the role of the development plan deliberation (the village government cooperates with residents and other stakeholders).