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The purpose of this research is to invite consumers to change their mindset to use digital technology, to facilitate any transaction. This research method uses a quantitative method, which is a method of collecting data (interviews and consecutive distributions). Of the thirty samples of data collection, twenty-five of them preferred to be smart buyers. Their reasoning is to make transactions easier and keep away from cheating. From the results of the study, the average transaction agent is a smart buyer. Because more than 83% of the results chose to be smart buyers. And the conclusion of this digital technology has been very influential in carrying out economic transactions, of course, a smart buyer will be careful to see the price of the item is certain, because this relates to the budget that is owned, look carefully at the image of the item to be purchased. And most importantly, a smart buyer, always read the ad information carefully before buying, because in the ad states, a smart buyer explains the condition of the item being sold.