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The development of business world cannot be separated from the important role held by smart and innovative thinkers. The innovation and creativity of these thinkers bring in products that have high selling value. Dinas Koperasi and SMEs of Garut presents Parigel as a Business Empowerment and Development service for Micro Business doers. Parigel facilitates the promotion and marketing of Micro Business doers products which is intended to bring Garut Government services closer to the community. The purpose of this study is to find out and analyze the business marketing strategy that is carried out by utilizing E-Commerce. This research used qualitative and descriptive method with a case study approach. The result of this study indicate that selling and marketing products through cyberspace has many advantages, namely; it has broad coverage, it is not constricted by space and time, and it can be done anytime and anywhere. Therefore, E-commerce is worth trying in order to help developing Micro and Medium Enterprises in Garut.