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Village original income is income originating from village authority based on origin rights and scale of authority at the local village scale. Segulung Village, Dagangan District, Dolopo Regency is a village that has long been known as a producer of durian. Durian has long been the identity of the village of Segulung. Besides being famous for durian, Segulung Village has also begun to develop various types of businesses in the industrial sector. These include durian ice cream, kweni siroop and kripik tempeh. From the various businesses developed it has been able to support the economy of the people of Segulung Village. Based on this phenomenon, this study aims to find out how the policies taken by the village government in increasing the villages original income in Segulung Village, Dagangan District, Madiun Regency. This type of research is qualitative descriptive research to get an overview of the problem under study, concerning government efforts in increasing village original income. Data collection techniques are carried out by using interview, observation and documentation methods. In this study the researchers used qualitative analysis, the data collected in the form of case studies was easily clarified and the number was small. In qualitative analysis, the data needed in the study are not analyzed using numbers, but what is obtained will be interpreted according to the research objectives.