PRICE PERCEPTION, RISK, QUALITY OF INFORMATION AND ITS EFFECT ON ONLINE PURCHASE DECISIONS (Case Study on Millennials in DKI Jakarta)
Asep Saefurahman, Subekti Singgih Hadi
Sekolah Tinggi Ilmu Ekonomi Indonesia
Abstract
Keywords: Price, Risk, Quality, Information, Purchases
Topic: Marketing
Link: https://ifory.id/abstract/ZR2taAjdY9gq
Conference: Annual International Conference on Management Research (AICMAR 2019)
Plain Format | Corresponding Author (ASEP SAEFURAHMAN SE, ME)
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