Indonesia Conference Directory


<< Back

DETERMINANTS OF CUSTOMER-S SPENDING WITH MOBILE PAYMENT AS INTERVENING VARIABLES: A CONCEPTUAL PERSPECTIVES
Berlian Karlina, Anita Wahyu Indrasti

Universitas Budi Luhur


Abstract

The objective of this research is to develop specific factors that could influence customer-s spending with mobile payment as intervening variables to the conceptual perspectives. This paper examines the potential determinants to spending with concepetual persepectives: consumer features, business features, and technology features. Mobile transaction is the intervening variables that may affect the conceptual perspectives to spending. Survey questionnaires will be distributed to about 120 mobile payment users in DKI Jakarta using convenient sampling method. Data collected will be analyzed using regression technique to determine the significant levels of interactions between the dependent, intervening variables, and independent variables. The result of this study could help firms understand the consumer-s perspective to spend by using mobile payment as media of transaction. This could also be relevant for Indonesia to face Industry Revolution 4.0. This research would also provide useful data that could help the industry determine consumers- mobile payment needs in the context of Indonesia. The empirical insights from this study would also be useful for theory building.

Keywords: Mobile Payment; Spending; Consumer Features; Business Features; Technology Features

Topic: Technology Management

Link: https://ifory.id/abstract/abLKzdQgZh34

Conference: Annual International Conference on Management Research (AICMAR 2019)

Plain Format | Corresponding Author (Berlian Karlina)

Featured Events

<< Swipe >>
<< Swipe >>

Embed Logo

If your conference is listed in our system, please put our logo somewhere in your website. Simply copy-paste the HTML code below to your website (ask your web admin):

<a target="_blank" href="https://ifory.id"><img src="https://ifory.id/ifory.png" title="Ifory - Indonesia Conference Directory" width="150" height="" border="0"></a>

Site Stats