PENGARUH CITY BRANDING DAN EVENT FESTIVAL LAYANG-LAYANG TERHADAP KEPUTUSAN BERKUNJUNG WISATAWAN KE PANTAI CORONG KABUPATEN PENAJAM PASER UTARA
Asnawati1, Umi Luluatin Heni Musyarofah2
Universitas Mulawarman
Abstract
Keywords: City Branding, Event Festival Layang-layang, Keputusan Berkunjung.
Topic: Manajemen Pemasaran
Link: https://ifory.id/abstract/jkpNTPQDUm9w
Conference: Forum Manajemen Indonesia 11 Samarinda (FMI 2019)
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