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Effect Of Online Shopping System On Consumptive Behaviour Of Female Workers In Cilegon Region
T Partuti, B N H Kambuna, Y Dwiyanti
University of Sultan Ageng Tirtayasa, Cilegon, Banten
Abstract
This research is a qualitative and quantitative study to analyse the influence of online shopping system on consumptive behaviour of female workers in Cilegon City, Indonesia. The respondents are female workers, especially who live in Kebon Dalem, Purwakarta subdistrict, Cilegon City. Non-random sampling technique will use in this research and the data will collect from questionnaire, observation, documentation and interview. The data will analyse using statistical analysis with a simple linier regression formula. The SPSS program will use to process the datas.
Keywords: online shopping system, female workers, consumptive behaviour, linier regression
Topic: Industrial Engineering
Link: https://ifory.id/abstract/neCRrKN8LXJu
Conference: Broad Exposure on Science and Technology (BEST 2019)
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