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This study aims to describe the influence the effectiveness of the Rural Urban Geography teaching materials have been developed. This study was designed with a quasi-experimental research. Location of the research in universities at Malang District, East Java. Learning outcomes is measured by pre-test and post-test. Data were analyzed using Analysis gain score and the percentage of student results. The results showed that the learning outcomes in the experimental class (class taught using instructional materials research product) indicates the value of gain score 12:46. While the control classes (classes that are taught with no use teaching materials research product) indicates the value of gain score 12:25. Thus, the value of gain scores between experimental class and control class shows at 0:21. In other words, teaching materials of Rural and Urban Geography course applied is superior compared to other teaching materials.