THE EFFECT OF SERVICE QUALITY ON CUSTOMER SATISFACTION AND LOYALTY IN USING OVO AS E-WALLET IN JAKARTA
Kim Jun Hwan,Yulita F Susanti
Sekolah Tinggi Manajemen IPMI
Abstract
Keywords: FinTech, Service Quality, Customer Loyalty, Customer Satisfaction, SEM, PLS
Topic: Marketing
Link: https://ifory.id/abstract/qAW6teMf94Zh
Conference: Annual International Conference on Management Research (AICMAR 2019)
Plain Format | Corresponding Author (Yulita Fairina Susanti)
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