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ABSTRACT This study suggests obtaining empirical evidence as the Internal Locus of Control and Attitude Toward a Behavior to Social Entrepreneurial Personality and Social Entrepreneurship Intention for members of the Indonesian Vanilla Farmers Association (PPVI). In order to increase knowledge and motivation to empower traditional vanilla farmers to improve finance, while providing support to rebuild the glory of vanilla Indonesia. Behavioral Planning Theory, adopted to analyze and explain the interest in behaving social entrepreneurs from vanilla farmers discussed in this study. The research method is quantitative causal. The research uses the partial least square (PLS) analysis method to measure the relationship between variables. To process data, this study uses. The sample from this study is vanilla farmers who are members of the PPVI with 89 members. All member of population will be carried out in the data collection. By implication, this finding shows that intention social entrepreneurship is influenced positively and significantly by Attitude Toward Behavior both directly and through Social Entrepreneurial Personality. Whereas Social Entrepreneurial Personality is very strongly influenced by Internal Locus Control and Attitude Toward a Behavior.