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Full Name Dr. RR Yulianti Prihatiningrum
Institution Faculty of Economic and Business, Lambung Mangkurat University, Banjarmasin, Kalimantan Selatan
Indonesia
Education
Research Marketing
Find me on Google Scholar
Conference The 2nd Mulawarman International Conference on Economics and Business (MICEB 2019)

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EFFECT OF AMBIENT, DESIGN, SALES PROMOTION, AND POSITIVE EMOTION ON IMPULSIVE BUYING BEHAVIOR AND REGRET

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