Purchasing Decision Analysis Of Wuling Confero ( Survey At Wuling Suci Branch Office Bandung )
Muji Rahayu. Student of Sekolah Pascasarjana UPI email:rahayu.muji2570@gmail.com, Ratih Hurriyati email: ratih@upi.edu, Mokh. Adib Sultan email: diebzoeltan@gmail.com
STIE STAN INDONESIA MANDIRI BANDUNG
Abstract
Keywords: Product Quality. Brand Image, Purchasing Intention, Purchasing Decision
Topic: Marketing Management
Link: https://ifory.id/abstract/NxRXyBgVbYDK
Conference: The 4th Global Conference on Business, Management and Entrepreneurship (GCBME 2019)
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