PENGARUH ATTRIBUTES, BENEFITS DAN ATTITUDINAL LOYALTY MEMILIKI DAMPAK TERHADAP BEHAVIORAL
Aulia Danibrata, Klemens, Alza
Trisakti School Of management
Abstract
Keywords: atribut, manfaat, loyalitas sikap, loyalitas perilaku, Model Persamaan Struktural, SPSS, dan WarpPLS 3.0.
Topic: Manajemen Pemasaran
Link: https://ifory.id/abstract/U4RPqm6GfLtv
Conference: Forum Manajemen Indonesia 11 Samarinda (FMI 2019)
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