Indonesia Conference Directory

Color has a profound influence on everyday human life, both in the world of graphic design, painting, print media, interior design, presentation, politics and of course also on web design. Color is an interesting field to study because color affects psychological, cognitive, taste and color gives identity to each object it attaches. The color composition can be likened to two sides of the blade, if it is right to combine it will give a positive impression and if wrong in combining it will give a negative impression to people who see it. In this study the author will analyze the color composition on the website of world-class universities (University of Indonesia, Gajah Mada University, Bandung Institute of Technology) and try to translate the meaning behind the color of the website based on color theory based on western culture.