Indonesia Conference Directory

Corresponding Author
Dandi Yunidar

Institutions
(a) dandiyunidar[at]telkomuniversity.ac.id
(b) majid.zuhairi[at]usm.my

Abstract
For the last several years motorcycle has becomes the most operating vehicle type on the road in Indonesia. There are also several problems that arise along with the increasing role of motorcycles as the main means of transportation for some Indonesians. One of the issue is the lack of goods storage facilities, because motorcycles are basically designed as human transportation vehicles rather than goods, this caused a lot of use of homemade goods transport facilities that seemed forced and often harmful to drivers and other people. This article criticizes the design of customized additional (homemade) storage on motorcycles in Bandung using the kansei approach, and further will describe the needs of motorcycle users in Bandung Indonesia. This article will also provide an overview of issues that can be solved by the small-scale motorcycle accessories industry in developing their products in the future with a product design approach.

Keywords
Motorcycle, Customize, Kansei Engineering, Small-scale industry

Topic
Design

Link: https://ifory.id/abstract/UC7y4PZnVLaQ

Corresponding Author
Widayat Rahmanu

Institutions
Universitas Sebelas Maret

Abstract
Kejawen community of Java, syncretism from Java, Hinduism, Buddhism, and Islam possess many kinds decoration in their houses (Javanese houses). One of them is deer head sculpture. Even though it is an imported culture, the deer head sculpture can be easily accepted by the Javanese people because references regarding deer story have been found since the old time. Even though related to deer are quite common, there has not been any research on the shift in the meaning of deer in the context of Javanese culture. The method used in this study is qualitative research with the paradigm interpretation. The results of the analysis found that the deer head sculpture, which was originally a preserved and displayed ravin at home as a symbol of prestige, has a connection with Hindu culture, Majapahit culture, Mataram dynasty royal regalia, and Javanese (commonner) Javanese culture. In the context of todays modern culture, deer head sculptures are displayed in todays interiors to present a traditional atmosphere and for the sake of nostalgia.

Keywords
meaning, deer head sculture, Javanese house

Topic
Design

Link: https://ifory.id/abstract/KzkpDh6ZReQ2

Corresponding Author
aida andrianawati

Institutions
Interior DesignStudy Program, Creative Industry Faculty, Telkom University

Abstract
The architectural form of the Ronghe mosque is an architectural work with cultural tolerance related to building function change and cultural fusion. The combination of culture is manifested in the form of the mosques interior with various elements and ornaments. The visual form of the mosques interior represents the function of the building inside. In addition to its practical functions, the visuals of mosque buildings provide visual meaning from the results of new formations because they get the influence of Chinese culture that characterizes the mosque so that it becomes a building of places of worship that have their own character without reducing the values of Islamic law. Acculturation or cultural fusion in its application to the interior of the mosque has a new form and some are only a combined form.

Keywords
Acculturation, Chinese Culture, Islamic Culture and Rong He Mosque

Topic
Design

Link: https://ifory.id/abstract/Dq9rNkv43dCu

Corresponding Author
Diena Yudiarti

Institutions
Telkom University
Telkom University

Abstract
Humans work to meet their basic needs for living. In anthropology, there is a term Homo Faber, which means that humans work and refers to the human ability to control their destiny and what surrounds them. Individuals who are less able to adapt to the demands of work they receive, ultimately cause stress on themselves. Because in essence humans are also Homo Ludens which is referring to humans as players and play. An activity that is considered to cause pleasure and release stress. The need to harmonize individual activities as Homo Faber and Homo Ludens, and to support the needs of the incubation phase in creative processes for academics is the focused discussion in this study. Telkom University Product Design Lecturers are the informants of research in this paper. Which this study is expected to produce a recommendation for the design of incubation facilities for Product Design Lecturers who are tailored to the needs and characteristics of the incubation activities carried out by the Lecturers

Keywords
Characteristic Analysis, Incubation, Leisure Time, Creative Process

Topic
Design

Link: https://ifory.id/abstract/Qu8ZpwvmxFHq

Corresponding Author
Rangga Firmansyah

Institutions
a) Interior Design Study Program, School of Creative Industries, Telkom University, Bandung, Indonesia
b) Interior Design Study Program, School of Creative Industries, Telkom University, Bandung, Indonesia
c) Interior Design Study Program, School of Creative Industries, Telkom University, Bandung, Indonesia
d) Interior Design Study Program, School of Creative Industries, Telkom University, Bandung, Indonesia
e) Interior Design Study Program, School of Creative Industries, Telkom University, Bandung, Indonesia

Abstract
A lot of research shows the findings of cases of public facilities that are not accessible to people with disabilities and see the importance of a design especially in the field of architecture-interior that is able to produce a user-friendly and barrier-free built environment ) Accessibility rights for persons with disabilities are regulated in various regulations starting from the regulations in the central government in the form of laws, government regulations, to ministerial regulations on public works and regional regulations. There is one regulation of the minister of public works and Republic of Indonesias public housing No.14 2017 which regulates the provision of facilities in buildings and the environment that meet the needs of all age groups and conditions of physical, mental, and intellectual, or sensory limitations based on the function of buildings users and visitors on activities in public buildings, but this guideline has not been discussed in detail. This study is intended to review the analysis of universal design standards in the Interior-Architecture design process specifically in public buildings.

Keywords
Universal Design, Evaluation, Architecture, Interior, Design.

Topic
Design

Link: https://ifory.id/abstract/Qfkn9MFAqaH4

Corresponding Author
Santi Salayanti

Institutions
Telkom University

Abstract
Sundanese cibiuk restaurant has several analyzes of the influence of traditional Sundanese house patterns as a function of traditional restaurants (restaurants). These influences can be assessed by spatial, circulation, and selection of materials used in interior elements. In this study, the type of user is divided into focus, namely the main users (users who use restaurant facilities) who feel firsthand whether the traditional Sundanese atmosphere is still thick which is obtained directly when doing activities as restaurant visitors who do activities, eat (enjoy available menus) only, or when conducting other activities such as discussing or meeting or celebrating. The convenience of the user when performing various activities can be felt from the results of the achievement of the atmosphere of the formation of space, so that to obtain the results of the formation of spatial elements and traditional space organizational patterns, can provide comfort and friendliness to visitors. The purpose of this study, in the end, will be to find out and discover the standard Sundanese traditional spatial concepts that are applied to the design / design of the layout and layout of the Sundanese Cibiuk Bandung restaurant, with several comparisons of other Sundanese restaurants, namely Bancakan Sundanese and Sambara Restaurants. The results of this study can determine the extent to which elements and values of Sundanese culture are applied to modern ethnic restaurants, which in this study will focus on Sundanese restaurants, so that they can produce design and review / evaluation guidelines for young designers and the general public in designing and build a modern ethnic restaurant.

Keywords
Restaurants, Traditional, Layout

Topic
Design

Link: https://ifory.id/abstract/yUAnWBFNDmhk

Corresponding Author
Santi Salayanti

Institutions
Telkom University

Abstract
The era of development made traditional culture erased by foreign cultures, therefore as a precautionary measure, the Bandung City Government issued a Regional Regulation requiring Bandung residents to preserve Sundanese Culture written in Perda No. 5 of 2012 and Perda No. 9 of 2012 article 10 paragraph 1b. In the context of tourism, the city government of Bandung also encourages hotel entrepreneurs to participate in the preservation of Sundanese Culture, because up to now there are still around 10 percent of entrepreneurs who run the Perda. The news review on galamedianews (April 2, 2018) revealed that only 6 out of 400 hotels in Bandung City display traditional arts in an effort to preserve Sundanese Culture. One of the superior traditional arts of Kota Bandung is batik art. Grand Preanger is a 5 star hotel located at 0 (zero) kilometers of Bandung City and has become a historical landmark of Bandung and is one of the most famous places in the Art Deco era. This hotel is the result of a shop renovation by W.H.C. Van Deeterkom in 1897, became a Preanger Hotel which changed its name in 1920 to the Grand Preanger hotel which was designed with a blend of Art Deco style and a touch of Sundanese culture, one of which was the application of Sundanese batik in the interior of the hotel. The purpose of this research is to find out and find the application of the implementation of Sundanese batik in the interior design of the Grand Preanger hotel, so that this study will produce a design guide for young interior designers and the general public in applying Sundanese batik in interior design.

Keywords
Hotels, Applications, Sundanese Batik

Topic
Culture

Link: https://ifory.id/abstract/EqhTHRYaz46F

Corresponding Author
Siti Hajar Komariah

Institutions
Universitas Telkom

Abstract
Most of the universities in Indonesia, especially private universities rely on tuition fees as the main income for their operational costs. However, some universities are beginning to think of being more independent in managing institutions, especially in the cost of the operation, one of the solutions is the Endowment Fund. One of the Universities using the Endowment Fund unit is Telkom University namely Endowment and Alumni Directorate (EAD) of Telkom University. EAD is a continuous investment facility whose results are used for non-profit purposes such as assistance for victims of natural disasters, environmental preservation, religion, culture, education, and other non-profit purposes. The endowment fund is sourced from Alumni, Telkom Officials, and Corporate. Since 2017, Telkom University has managed the Endowment Fund program, but until now it has not been very successful, because the achievement of the target funds collected is far under target. One of the reasons is the ineffectiveness of the promotion and socialization of the Endowment Fund program to potential donors. The results of the initial identification show that one of the main media for promotion is the website of the Telkom University Endowment and Alumni Directorate, but in the initial study of prospective donors because they have not received information about this website, and who has visited this website too, feels the appearance of the website is not attractive, and unclear information. In this study, prospective donors were assessed on the appearance, content, and message delivered on the website of Telkom University Endowment and Alumni Directorate using the user satisfaction index method. The result of the USI index is 43% of overall user assessment of the website, which indicates that the website is still low.

Keywords
Endowment Fund; User Satisfaction Index; Website

Topic
Design

Link: https://ifory.id/abstract/C7EdfRHUnPYZ

Corresponding Author
Rizki Fauzan Chairaza

Institutions
Telkom University

Abstract
Bandung Tour on Bus or Bandros is a sightseeing tour around the city using buses from Bandung that are in demand by many tourists both in the city and outside the city, even to government guests. Bandros itself has various routes and colours for tourists to ride, Bandros bus was created to attract tourists from outside the city to visit the city of Bandung (City Branding) with its Art Deco theme, But the formation of Bandros itself is still far from the main theme, the Art Deco. Therefore, to avoid miss conception abour Art Deco definition and design forms, it is necessary to redesign the exterior of the bus Bandros to be closer to the main theme using art deco parametric based on Art. However, to obtain optimal results, authors used an analysis of data based on literature, samples of design, and visual concepts are needed by prioritizing the basic theme of Art Deco and limiting it to government regulations. By using Art Deco parameters, it will avoid misconception in Art Deco on public understanding.

Keywords
Art Deco, Bandros Bus, Exterior, Visual

Topic
Design

Link: https://ifory.id/abstract/7Nav2ZeYf4k8

Corresponding Author
Andreas Rio

Institutions
Doctoral Program in Visual Art and Design, ITB, Bandung, Indonesia

Abstract
There are many online learning materials found in universities in Indonesia that use face-to-face materials. Teaching materials used in the material in the class are transferred to the content of online learning material. There are many visual elements in learning material that only decorative function and have not been optimal in knowledge construction The user experience in receiving digital material online is different compared to the classroom experience. This study will design an experiment with a focus on teaching material for lecture material that is dominant in the cognitive domain. Case studies on theoretical lecture material. The material will be taken from two different study programs, one from the social sciences and the other from the sciences. The comparison experiment will use two groups of students selected randomly. One group of students will be made into a control group and another group of students will be made into the experimental group. The control group uses learning material with standard features that are generally used by institutions that are used as research objects while the experimental group uses learning materials with additional specific features. This feature is the application of design principles in online learning material. The effectiveness of the results will be measured by learning evaluation in the form of retention tests and transfer tests. This evaluation is related to the learning outcomes of the cognitive domain to be achieved starting from the stages of remembering, understanding, applying, analyzing, evaluating and creating. This research is in the ongoing research phase. This paper is expected to trigger further discussion both in the methodology and content of the experimental features. The results of this study are expected to be used as a reference for lecturers in designing online teaching material.

Keywords
Online learning material, design aspect, user experience

Topic
Design

Link: https://ifory.id/abstract/yZVAugz7EP4a

Corresponding Author
Shilla Annisa Mikaila Sungkar

Institutions
a) Textile Craft and Fashion Study Program, School of Creative Industries, Telkom University, Bandung, Indonesia
*shillaamikaila[at]gmail.com
b) Textile Craft and Fashion Study Program, School of Creative Industries, Telkom University, Bandung, Indonesia
*rimafebriani[at]telkomuniversity.ac.id

Abstract
Tenun or weave is a typical traditional textile from various islands in Indonesia, one of which is from Lombok, West Nusa Tenggara. Pringgasela Village, is one of the weaving center villages in East Lombok. Their weave designs are simple and full of meaning. Although as a center of weaving, Pringgasela weaving is less widely known than other regional weaving centers (Wignyo Rahadi, 2018). Its existence had also experienced a downturn, with the worst conditions being in 2016. In addition, there are not many Pringgasela weaving that are being processed in the form of derivative products, such as ready-made clothing. Over time, there have been a lot of ready-to-wear clothes that utilize traditional textiles, but not with Pringgasela weaving. Based on these, it is seen the potential to develop Pringgasela weaving as one of the traditional textiles variants in the design of ready-to-wear clothing. This research aims as a form of effort to develop Pringgasela weaving as a variant of traditional textile in the fashion industry by applying it on ready-to-wear designs, as well as making the most suitable business planning for developing the clothing business opportunity. Conducted with qualitative methodology, the results of this research are ready-to-wear clothing for women with simple dress styles and having interest in something ethnic and traditional.

Keywords
Weave, Pringgasela Weaving, Ready-to-Wear, Business, Fashion

Topic
Design

Link: https://ifory.id/abstract/Y8BamwGeKhtZ

Corresponding Author
Aulia Ibrahim Yeru

Institutions
Department of Visual Art, Universitas Telkom

Abstract
In this paper, the author will examine the work of artist Tisna Sanjaya titled IMAH BUDAYA (IBU) CIGONDEWAH / CIGONDEWAH CULTURAL CENTER. Created in 2011, this work can be regarded as one of the breakthroughs done by Tisna Sanjaya as an artist. By posing as a building, this work has shown Sanjaya departure-s from previous approaches which put the issue of politics and the environment as mere inspiration for his artworks, to become directly involves within the vortex of political and environmental conflict. To analyse IBU CIGONDEWAH as artwork and its impact on the environment and society, the author examines the symbolic aspects of this building and its physicality and functionality as a building. In order to explore its impact upon people and ecology, the author also explores the programmes run by IBU CIGONDEWAH. The author also conducted interviews with stakeholders in the Cigondewah area (including Tisna Sanjaya himself, people of Batu Rengat, and the local authoritative) to get a wider perspective on the artwork-s impact upon the environment where the artwork is located. Cigondewah itself is well-known as the centre of textile industries which regularly dumped their waste into its river, namely Cikendal-which also serves as a tributary of Citarum River. The latter recently become the centre of attention because of its pollution and how the river itself increasingly attracts political interests. This paper ultimately aimed to reconsider and dissect artistic practice as one of the alternative approaches in solving the issue of ecology and political issues. This paper could be seen as an effort to evaluate artistic practice in comprehensive manner, not only for its artistic/symbolic merit but also to dissect how the artwork or artistic/speculative practice could play a role in the conflict of everyday life.

Keywords
Citarum River, environmental art, ecology, political issues

Topic
Art

Link: https://ifory.id/abstract/xuMV6dw8Bfmb

Corresponding Author
iman sumargono

Institutions
FIK Telkom University

Abstract
Garuda Indonesia Cargo is a subsidiary managed independently by PT. Garuda Indonesia which is an Indonesian national airline company (BUMN) with a Business to Business (B2B) brand management engaged in the air transportation sector since 1949. The decline in Garuda Indonesia Cargo BO DPS revenue data in January-September 2018 and the emergence of new competitors have made Garuda Indonesia Cargo need to innovate in the field of promotion in order to spread awareness properly to the target audience. Data collection by direct interview, observation, competitor analysis and SWOT analysis is done to determine the promotion strategy. The aim of the research is to create relevant company branding for B2B that builds communication strategies for the business market rather than the consumer market. Garuda Indonesia Cargo competitors promote with the advantage of cheap prices, so the approach to promotion of Garuda Indonesia Cargo uses a rational approach with an emotional touch that emphasizes the quality of its services in terms of security, trust, and timeliness. This approach model is flexible so that it can be applied to the marketing of Garuda Indonesia Cargo throughout Indonesia, not only on the island of Bali.

Keywords
B2B Branding, Advertising, Garuda Indonesia Cargo

Topic
Design

Link: https://ifory.id/abstract/eEBnDWqFfA3k

Corresponding Author
Fajar Yunizar Baihaqi

Institutions
Industrial Product Design Study Program, Creative Industry Faculty, Telkom University, Bandung, Indonesia

Abstract
BOSEH is a bicycle rental system in public areas/bike-sharing in the city of Bandung which was established since July 2017. BOSEH is an acronym of the Bike On the Street Everybody Happy, literally meaning Word activities pedaling bikes (pedal). However, in its application, several problems occurred, such placement place semi-permanent registration in a sidewalk only provides 3 places of registration, placement of shelters did not fit with the design of the Master Plan, and system BOSEH that less than optimal socialization. The purpose of this design is to design the workspace means the registration BOSEH that can facilitate the communities to register. The method used in this design is a flow activity approach. Data is collected by observation, interviews, documentation, and analysis techniques using time and motion study. This technique focuses on the time and movement of the operator is doing a job. From the research, a draft registration BOSEH workspace had to be created can move from one place to another. The conclusions obtained from this research are designing a registration BOSEH workspace with efficiency and according to the ergonomics and Anthropometry of the human body.

Keywords
Transportation, Bandung, Bike-sharing

Topic
Design

Link: https://ifory.id/abstract/t42CEQ37TmnP

Corresponding Author
Rima Febriani

Institutions
School of Creative Industries, Textile Craft and Fashion, Telkom University, Bandung, Indonesia

Abstract
Fashion trends at this time are constantly evolving and changing rapidly. In a matter of months, new fashion trends can emerge triggered by the spirit of designers to be productive in developing their designs. In the creative industry, in addition to fashion, the sub-sector that has great potential in its development is the craft subsector. From both develop, seen that there is a great potential of combining fashion and crafts that can become new business opportunities. In this study, researchers will cultivate the potential to develop business opportunities in fashion products that use surface textile design techniques and use mix materials on head-to-toe fashion products. These expected to have more selling points than other ready-to-wear fashion products. One effort to add value to the novelty of this research is to take abstract paintings by the artist. One example is Iabadiou Pikos as a visual reference to support exploration with techniques, materials and output to be used. With this development, the authors found opportunities from the potential that existed to become a business start-up, namely the design of brands inspired by artworks that have a definite target market from existing niche markets.

Keywords
Fashion head to toe, surface textile design, mix material, business concept

Topic
Business

Link: https://ifory.id/abstract/EqD6JLkVcrbu

Corresponding Author
Kurniawati Gautama

Institutions
Telkom University

Abstract
This article is about the past, the present, and the future prediction about ceramic art in Indonesia. It will discuss the Brief History of Ceramic in Indonesia, Indonesia Ceramic Art Today, and Future Prediction of Indonesia Ceramic Art. We have to admit that Indonesia-s ceramic was influenced by the West, who separated the craft and art into low art and high art. The purpose of this article, is not to discuss the detail about such dichotomy, but this article merely to describe the development of Ceramic Art in Indonesia. The research methodology is literature research and field observation trough visiting some artists studio and visited the exhibition. As the observation and research, author found, that Indonesia Ceramic Art is very well developed. We can see from the continuity of many ceramic art exhibition held in Indonesia. Future example is Indonesia Contemporary Ceramic Biennale, which will be held in Jatiwangi Art Factory, Majalengka. For further research, it is suggested that the research topic is about development of South East Asia Ceramic.

Keywords
ceramic art, Indonesia ceramic, ceramic biennale, ceramic exhibition

Topic
Art

Link: https://ifory.id/abstract/yZetW9r2CJGY

Corresponding Author
Deny Tri Ardianto

Institutions
Faculty of art and Design, Visual Communication Design , Surakarta, Indonesia

Abstract
Color has a profound influence on everyday human life, both in the world of graphic design, painting, print media, interior design, presentation, politics and of course also on web design. Color is an interesting field to study because color affects psychological, cognitive, taste and color gives identity to each object it attaches. The color composition can be likened to two sides of the blade, if it is right to combine it will give a positive impression and if wrong in combining it will give a negative impression to people who see it. In this study the author will analyze the color composition on the website of world-class universities (University of Indonesia, Gajah Mada University, Bandung Institute of Technology) and try to translate the meaning behind the color of the website based on color theory based on western culture.

Keywords
Color, Color composition, Web

Topic
Design

Link: https://ifory.id/abstract/UMdCD8vBF6eW

Corresponding Author
Sayid Mataram

Institutions
Universitas Sebelas Maret

Abstract
Komik meupakan salah satu media yang umumnya digunakan sebagai sarana hiburan. Media tersebut mengalami perkembangan seiring dengan hadirnya kemanjuan tekhnologi. Dari format cetak hingga sentuhan teknologi digital memperkaya konstelasi komik dari sisi media penyampaiannya. Penelitian ini menggunakan metode kualitatif dan kuantitatif untuk melihat fenomena respon lintas generasi, yaitu generasi X, Y, dan Z terhadap komik. Komik mengalami perubahan dari sisi visual dan media, namun tidak banyak pada sisi naratifnya. Akses format digital sangat memudahkan untuk membaca beragam komik, namun kenyataannya format buku juga masih banyak disukai. Industri komik yang ada saat ini masih dipandang sebelah mata sebagai salah satu potensi ekonomi dai bidang ekonomi kreatif. Hal tersebut salah satunya disebabkan karena stigma terhadap komik di masa lampau. Masih adanya maalah hak kekayaan intelektual menjadi salah satu momok terbesar industry komik Indonesia saat ini.

Keywords
komik, generasi XYZ, perkembangan media

Topic
Design

Link: https://ifory.id/abstract/zUDqJ6Qy7Zar

Corresponding Author
Reza Hambali Wilman Abdulhadi

Institutions
Department of Interior Design Study Program, Telkom University, Bandung, Indonesia

Abstract
Store window display is the entryways for sales in retail industry. It has a big impact to lure customers to enter stores and make purchase, thus creating a big footprint on sales. Despite other factor on window display such as types of window display, placement, theme, layout and materials being used, lighting design has an important role on store window display. As one element in lighting designs, contrast can both attract consumers- attention and interest in the merchandise being displayed and positively affect consumers- footprints to store. Despite its potential, the impact of contrast in lighting often neglected on store window display. This review is intended to observe consumers- attention and interest through comparative study in lighting brightness, lightness, and contrast of different retail store window display. Contribution of this study is to give a new input on how to apply lighting contrast to draw attention and interest for customers in retail industry. These findings will also be beneficial for lighting practitioners, and students of interior and visual merchandising program.

Keywords
Lighting, Store window display, Retail, Shopping attitude

Topic
Design

Link: https://ifory.id/abstract/ZNzAmHtcUQPu

Corresponding Author
Marissa Cory Agustina Siagian

Institutions
Telkom University

Abstract
In 2017, snapper scales was first processed by Tisa Riyani Putri. In her research, she focused on processing snapper scales as beads, and applying them using embroidery techniques. Based on the results of the above research, the writer see an opportunity to be able to further explore snapper scales material as a new alternative material, especially embellishment material for fashion products. The writer will then expand the exploration to focus on developing and optimizing snapper scales material as one of the embellishment material innovations applied to couture, which is the highest level in fashion classification pyramid. This level is influenced by several elements including the choice of material used i.e. the quality and luxurious embellishment material. The aim of this study is to prove that snapper scales can be process, functioned and used equally compare to other embellishment. The unique characteristic of the scales itself makes this material worth selling and can be applied to fashion couture using embroidery design technique. The writer will then make further exploration by developing series of steps according to snapper scales characteristics based on embroidery technique and with the application of embellishment material in general. The result of this exploration is expected to be an innovation and new material variation that can be developed in couture design. Methodology used in this study is comparative method by comparing snapper scales with other embellishment materials in general including beads, sequins, and stones. Based on this comparison we will get new information about what is the most appropriate technique snapper scales can be applied into couture clothing.

Keywords
embellishment, embroidery, design techniques, snapper scales, couture

Topic
Design

Link: https://ifory.id/abstract/Gv4qQjkZcPdu

Corresponding Author
Rizki Yantami Arumsari

Institutions
Telkom University

Abstract
In the Middle Ages, food presentations were more important then how the food taste. And in this digital era, since the past few years that kind of concept revert in such an unexpected way—through food sharing on Instagram. The activity of sharing food to Instagram has become a worldwide phenomenon, including in Indonesia. This activity often referred as -foodstagram-. The popularity of -foodstagram- cannot be separated from how the food presented, because the main purpose of -foodstagram- were trying to tease and arousing the appetite of anyone who sees it. This study become important in nowadays society. Through the virtual ethnography this study try to understand the aesthetics of -foodstagram- as a cultural artifact by some Indonesia -foodstagramer-.

Keywords
Foodstagram, Instagram, Aesthetics

Topic
Culture

Link: https://ifory.id/abstract/Zcft4rvdgKpu

Corresponding Author
Vika Haristianti

Institutions
Universitas Telkom

Abstract
An Architectural and interior design works are made by combining various aspects including materials. Over time, the concept of materiality continues to develop so that this topic becomes relevant for discussion. This paper is a discourse on the development of Contemporary Architecture in Indonesia. The case study of this paper is a comparison of the Brutalism styles of Tadao Ando (Japanese Architect) and Andra Matin (Indonesian Architect). Data is collected by literature studies, namely by collecting various relevant writings related to the topic and then analyzing it using the analysis of text-data by way of sorting and comparing each result of the writing. The aim of this paper is to find the characters and concepts of contemporary brutalism from both architects.

Keywords
Materiality, Brutalism, Contemporary Architecture

Topic
Design

Link: https://ifory.id/abstract/MuKXJwaRTzVL

Corresponding Author
martiyadi nurhidayat

Institutions
1Product design, School of Creative Industries, Telkom University, Terusan Buah Batu, Bandung, Indonesia
2Visual Communication Design, Bandung High School Technology, Sukarno Hatta, Bandung, Indonesia

Abstract
Abstract Bandung is a gathering place for creative groups that produce creative products. Urban toys are toys that have visual meaning by applying symbols into the shape of characters. Starting from the anxiety of the creator through the process of creativity, the toy products are power angers. The making of this figure starts from visual references which are combined with shapes and colours that correspond to the meaning on the basis of the type of human nature. The process of creativity used is imitative creativity (unconscious), the researcher looks at the creator in the space and time of the process of creating a product until product development. The development of the figure “the power anger” product is a collaboration of ideas with other creators to create different new products.

Keywords
Urban Toy, Creativity, Product Development.

Topic
Design

Link: https://ifory.id/abstract/MreHnf7YUzQF

Corresponding Author
Titihan Sarihati

Institutions
Telkom University

Abstract
BBC Bookstore at Palasari Market is a shop frequented by buyers, because in addition to implementing a self service system also has a complete book collection. However, the density of the store is due to the storage of books that exceed their capacity and are not well organized. Thefore, it is necessary to examine how density and crowd affect space users in their activities. The method of research is conducted with a qualitative approach, which is related to the condition of the book store. This study observes the extent to which density and crowd occurs in “Bandung Book Store”in Palasari Book Market, and observes the impact on space users. The results of field studies show that the density of the placement of an object in a store result in congestion and density for the users of the place as well. Results of this study showing the relationship between density and crowd, affects human behavior in space. The level of density of the number of people and books on display in the store resulted in the distress and discomfort of space users.

Keywords
Density, Crowd, Book Store

Topic
Design

Link: https://ifory.id/abstract/fWn4gHeBbPVa

Corresponding Author
Asep Kadarisman

Institutions
Visual Communication Design, School of Creative Industries, Telkom University, Bandung

Abstract
Baduy is a tribe located in Lebak Banten. The Baduy still adhere to their customary law (pikukuh), how their cosmology (view of nature) is to this world. So from that made a customary law (pikukuh) to keep the ancestral culture in order to stay sustainable. Taken from various phenomena that exist, through the internet it is now very easy to find out information and learn something new. But it turns out that there are still few people who know about the Baduy Tribe cosmology, especially the Baduy Luar Tribe, and it turns out that a lot of information is not accurate even far from the reality. Like various information on social media related to the Baduy Tribe, the information presented is not true, especially the issue of customs, culture which means it includes the cosmology of the Baduy tribe itself. The lack of exposure is also the view of the Baduy Tribe towards nature, so that people cannot take lessons on how to treat nature well by the Baduy tribe itself. Through the method of observation, interviews and literature study related to the Baduy Tribe, it was added by using SWOT to conduct data analysis. So a solution is formed to get a lesson from the Baduy tribe about the importance of protecting nature and cosmology or their views on nature, so that we can both preserve nature properly. Through the media of information and learning that are packaged in the form of photography books, so that they can be portrayed in a real and accurate manner. It is expected that the results achieved also meet the needs of the target audience and can educate and provide accurate data through

Keywords
Cosmology, Baduy Luar, Book, Photography

Topic
Design

Link: https://ifory.id/abstract/AJt7pVGKxPTw

Corresponding Author
Tohir Mohamad

Institutions
School of Creative Industries, Telkom University, Bandung, Indonesia

Abstract
Abstract: Nowadays, infectious diseases that reach a 70% increase in the number of cases in Indonesia are measles and rubella which are quite dangerous, because they can cause complications to death. Measles and Rubella are transmitted from the spread of susceptible viruses that occur in children aged 9 months to 15 years and pregnant women. The risk of measles and rubella transmission can be prevented through immunization. One area with a high number of cases of transmission of measles and rubella is Solok city, West Sumatra province, which has reached the level of emergency immunization status, but the issue of the content of illicit substances in the vaccine raises doubts and rejection from the community, so the achievement of immunization in Solok city is low and there was no decrease in the rate of transmission of measles and rubella in 2018, then a design was needed to provide information and awareness to the people of Solok city about the dangers of infectious diseases and the importance of immunization through the Measles Rubella vaccine that is lawful, safe and beneficial. Data obtained by conducting observations, interviews, questionnaires and literature. The results of data analysis will serve as the basis for designing social campaigns so as to facilitate access to information availability and provide awareness to the public in conducting measles and rubella immunization campaigns.

Keywords
campaign, immunization, measles and rubella, Solok

Topic
Design

Link: https://ifory.id/abstract/vYjMyVrNwADB

Corresponding Author
Ananda Risya Triani

Institutions
Telkom University

Abstract
Designing a Mobile Game as Promotion Media for Sambisari Temple Muhammad Fakhri Husaini1 Ananda Risya Triani, S.Ds.,M.Ds2 ABSTRACT Sambisari temple is one of the historical tourist attraction in Sleman regency with the potential of its attraction. By looking at the current problems where the Sleman Regency Tourism Office needs an effective media to reach the teenage target market. It aims to increase visits as well as supporting media for attractions of tourist attractions given to potential tourists. The design of this mobile game is intended to promote the Sambisari temple attractions in attracting teenagers target markets. Todays media games are very popular with teenagers, especially through mobile platforms that are also widely used by teenagers in seeking information and entertainment in their spare time. By using qualitative data collection methods, namely through observation, literature study, interviews, questionnaires and comparison matrices which are then analyzed as the basis for designing mobile games that are suitable for the teenager target market. It is hoped that through the design of this mobile game it will be able to provide increased visits and inform the area of Sambisari Temple Tourism for prospective tourists. Key Words: Temple, Mobile Game, Teenages

Keywords
Temple, Mobile Game, Teenages

Topic
Design

Link: https://ifory.id/abstract/DUPaKfd7H6r4

Corresponding Author
bambangmelga suprayogi

Institutions
1Faculty of Creative Industry, Bandung, Indonesia

Abstract
Abstract Sumatera Utara is a multicultural region. One of its native tribe is Batak Toba tribe. The people in Batak Toba tribe consumes special drink for a special occasion or as their second nature. Until now, tuak is still a very popular liquor in the area of North Sumatra, you could find a shop called lapo tuak in almost every village. Along with other cultures, tuak is also considered a cultural result that can be included in one of the many traditional drinks which favored by the domestic and foreign tourists. In North Sumatra tuak production is spread in various places, one of them are located in Medan. Medan is the largest metropolitan city outside Java and the third largest city after Jakarta and Surabaya. Despite being one of the largest cities in Indonesia, tuak which produced and being sold in Medan does not have its own branding. The various types of tuak create difficulties in identifying the origin of tuak that sold in the market. Then came the idea to design a brand for tuak, in addition, to increase selling pro-spect, and also to maintain the quality itself (quality control) so that it could be more trusted to the targeted custom-ers. The identity design is followed by making packaging and promotion that is appropriate and effective. By making identity, packaging, and promotion for tuak, it is expected that Toba Bataks tuak can be identified by potential cus-tomers more easily.

Keywords
Keywords Brand Identity, Promotion, Tuak, Culture, Batak Toba, Medan City

Topic
Design

Link: https://ifory.id/abstract/AB8UcfrWd27b

Corresponding Author
Novian Denny Nugraha

Institutions
Telkom University

Abstract
This paper departs from the phenomenon of the need for city or regional identity in public spaces. The people of Bandung and West Java created the identity of the city and region in the form of gates and monuments bordering the environmen-tal area which in terminology can be called Environmental Graphic Design (EGD). The form of exploration is very diverse, and adapted to the abilities and creativity of the people in the environment. The making of EGD by the public often pre-sents primordial cultural symbols especially. Kujang forms, but the use of the Kujang symbol is very diverse and has not yet become an identity system that fulfills its existence as an EGD. This paper will analyze the Kujang symbol as an arte-fact of Sundanese culture, as well as provide design solutions, in the form of an EGD system based on cultural values that lie in the philosophical values of the Kujang cosmology and Sundanese culture values. The methodology used is descrip-tive qualitative and design thinking methods especially graphic design methods. The result of this paper is to design visual ideas about EGD based on cultural values and Sundanese cultural philosophy, especially the Kujang symbol which can be used as a benchmark for people who EGD in West Java Province.

Keywords
EGD, Cultural Values, Kujang

Topic
Design

Link: https://ifory.id/abstract/Y93C2UpeJbc7

Corresponding Author
Khansa Nadilah Taufiq

Institutions
a) School of Creative Industries, Telkom University.
Jalan Telekomunikasi No. 1, Bandung, 40257
*khansanadilahtaufiq[at]gmail.com
b) School of Creative Industries, Telkom University.
Jalan Telekomunikasi No. 1, Bandung, 40257

Abstract
Sports infrastructure is a place to working out. In doing so, people need to pay attention in safety and security measures because sports activities are vulnerable against accidents and injuries. The location in this case study is in GOR Saparua, where first aid is unavailable so visitors are find difficulty for searching help to treat victims and those who need help. The purpose of this research is to make people who regularly visit the sport infrastructure in helping each other easier, increasing amenities, and anticipating serious injuries in sport facilities. This research is using qualitative research method in which supported by data collection technique like observation, interview, documentation, literature review, and comparative analysis. This research would produce a well-being public amenities in the shape of a first aid. This first aid amenities that is going to buildisbased on the material aspect. The materials would have advantages if it is applied to outdoor room. Moreover, the strength and durability of the materials woulddetermined the quality of the product and this product would satisfy the need of sport facilities visitors.

Keywords
Facility, Product, First Aid, Sport.

Topic
Design

Link: https://ifory.id/abstract/k6FYA37tPfXu