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The effect of innovation on performance in Micro, Small and Medium Enterprises
Rudi Asfar Rifai (a*), Deden Abdul Wahab Syaroni (b)

a. Universitas Komputer Indonesia
Jalan Dipatiukur 112-116,Bandung 40132, Indonesia
*rudiaa30[at]mahasiswa.unikom.ac.id


Abstract

This paper aims to see how much influence innovation has on the performance of micro, small and medium businesses in Bandung Regency. This research uses descriptive method with the aim of collecting detailed data so that it can describe how much influence innovation has on performance in detail. This research uses descriptive method so that the research instrument can be a questionnaire for Micro, Small and Medium Enterprises in Bandung Regency. Innovation has a significant influence on improving the performance of micro and small businesses. The conclusion of this study is that innovation has an influence on performance in micro, small and medium enterprises. So that it is expected that every micro, small and medium scale business will increase innovation both in products and in the production process.

Keywords: Micro, Small and Medium Enterprises; Performance; Innovation; Descriptive Method

Topic: Management

Link: https://ifory.id/abstract/WbgKhXqCFaE2

Conference: International Conference on Business, Economics, Social Sciences, and Humanities (ICOBEST 2019)

Plain Format | Corresponding Author (RUDI ASFAR RIFAI)

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