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To promote Malaysia as the most desired Islamic tourism hub in the world, it is significant to identify and popularize the uniqueness of Malaysia in terms of tourist spots, experience, facilities and Muslim friendly practices. Currently Malaysia as an Islamic tourism hub is in tough competition with similar hubs such as Turkey and UAE. Staying ahead in this race requires efficient -Rebranding- of the tourist spots and facilities i.e. the Islamic Architecture of Malaysia which can attract more tourists to choose Malaysia as their prime location for Islamic tourism. In general, Malaysia as a nation was developed in the richness of the cultural diversity and varies of influences. It is reflected with the wide range of architectural style that creating the colors and defining the uniqueness of Malaysian architecture style. In the micro context, one of the building typology which carrying this -unique spirit are mosque. Throughout the Malaysia, there are numbers of mosques architectural typologies had been identified, with the range of vernacular, colonial, modernism and up to modern contemporary architecture style. From the range of these styles, one of the styles that represent the uniqueness of Malaysia is traditional architecture mosque. It been designed and constructed with the philosophy and thoughts that been born by culture and the way of people-s life in that time. Traditional mosques in Malaysia are generally associated with the characteristic of Malay traditional architecture which can be seen majorly from the Malay traditional house physical characteristic. Build in the unique characteristic, Malacca traditional mosque represent the different characteristic from the norms of Malay traditional mosque. It is the manifestation of the influences and cultural coalition in Malacca as one of the major trading hub in Asia during that time. Despite the uniqueness and the richness of the Malacca traditional mosques architectural style, the intrinsic and extrinsic values of them are far away from the knowledge of the peoples, specifically the guidance of tourism parties which responsible to deliver the right information and the stories behind the mosques to the tourists. Hence, this research will attempt to formulate framework in reevaluating the Malacca Traditional Mosque through identifying and documenting the unique attributes of these mosques as well as taking into account how the tourists perceive these attributes to prioritize Malaysia as their No. 1 Islamic tourism hub.