Indonesia Conference Directory


<< Back

CONTRIBUTION OF MEDIA LITERACY IN PROMOTING HEALTHY BROADCASTING AT WEST JAVA
Dedeh Fardiah, Ferry Darmawan, Rini Rinawati

Universitas Islam Bandung


Abstract

The negative impact of mass media can lead to deviant behavior from social norms or cultural values, such as many cases have emerged lately. But in the millennium era, people generally consider it not to be in violation of the norms, but rather to be part of the current mass trend. Also, the rapid development of mass media and internet that can be enjoyed easily results in people tending to think practically. Another impact is the tendency to increase the lifestyle of consumerism. People now always overwhelmed with feelings of dissatisfaction and like an instant lifestyle. Change behavior patterns caused by mass media can occur in the family, school, and community life. Socio-psychologically, the flow of information that continues to hit our lives will cause various influences on the development of the soul, especially children, and adolescents. Radio and Television is one of the broadcast mass communication in addition to print and online media. The fact shows that the media that is still loved by the public is television, this condition is clearly understandable because based on research in several countries shows that television viewing activity is the main activity in spending time relaxing each individual. Todays many parents turn over their nurture to television. From an early age, children are exposed to various kinds of television shows. Parents who have a high understanding of media literacy may not cause problems, because, for those with high literacy, they are able to sort and choose television shows that are appropriate for their level of development, but for parents who low understanding of literacy will cause problems. This happens because parents are not selective in choosing shows that are suitable for children. Though television shows that are not appropriate to the age of the child can form negative characters. This study uses the descriptive method and the object research is the contribution of media literacy in creating healthy broadcast care communities. The population this research is the people who are members of broadcast monitoring volunteers fostered by the Regional Indonesian Broadcasting Commission (KPID) of West Java Province in 2018.

Keywords: media literacy, broadcast monitoring volunteer, broadcasting

Topic: Communication

Link: https://ifory.id/abstract/aCez7hFAGXM4

Conference: Social and Humaniora Research Symposium (SoRes 2019)

Plain Format | Corresponding Author (Dedeh Fardiah)

Featured Events

<< Swipe >>
<< Swipe >>

Embed Logo

If your conference is listed in our system, please put our logo somewhere in your website. Simply copy-paste the HTML code below to your website (ask your web admin):

<a target="_blank" href="https://ifory.id"><img src="https://ifory.id/ifory.png" title="Ifory - Indonesia Conference Directory" width="150" height="" border="0"></a>

Site Stats