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Rice bran is one of important ingredients in chicken diet as protein and energy source. It accounts for 15 – 30% in chicken diet. Rice bran has great potential to be used as feed ingredient in tropical country. However, the data of rice bran potential in many areas are not available yet. The aim of this study was to observe the potential of rice bran in Sidenreng Rappang regency as local feed ingredient. This study used descriptive method and analyzed by simple statistical analysis. The sampling locations were five rice milling units according to production capacity. Production capacity, milling process, quantity of end and by-product were observed in this study to get the data of rice bran production as primary data. Harvested area and rice grain production were obtained from BPS (Statistics Indonesia) as secondary data. The results showed that milling process of rice grain was producing 60.35% of rice, 0.004% of broken rice, 6.54% of rice bran, and 33.09% of husk. Based on the data of rice grain production (667,523 ton), it could be estimated that rice bran production was 43,656 ton in Sidenreng Rappang. The highest rice bran production was in Pitu Riawa district (6,553.21 ton) and the lowest rice bran production was in Tellu Limpoe (2,071.47 ton).