Designing a Performance Measurement Tool at Digital Startup SMASH. ID with the Balanced Scorecard Method
Gilang Mangestika (a*), Sari Wulandari (a), Rio Aurachman (a), Putra Fajar Alam (a)
(a) School Of Industrial Engineering, Telkom University, Jl. Telekomunikasi No.01, Sukapura, Dayeuhkolot, Kota Bandung, Jawa Barat 40257, Indonesia.
*gilangmanges[at]gmail.com
Abstract
Keywords: Startup; Strategy ; Balanced Scorecard; AHP
Topic: Strategic Management, Entrepreneurship and Contemporary Issues
Link: https://ifory.id/abstract/fqZ68WGChNTU
Conference: The 4th Global Conference on Business, Management and Entrepreneurship (GCBME 2019)
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