The Effect of Store Attributes Toward Store Format Choice For Beauty Products on Y Generation
Audy Daniaguitrianda Mutiarani (a*), Rifelly Dewi Astuti (b)
Master-s Programme in Management, University of Indonesia
Abstract
Keywords: Store Attribute; Patronage Intention; Satisfaction; Department Store; Specialty Store
Topic: Marketing Management
Link: https://ifory.id/abstract/gRPpu7C6NTMz
Conference: The 4th Global Conference on Business, Management and Entrepreneurship (GCBME 2019)
Plain Format | Corresponding Author (Audy Daniaguitrianda Mutiarani)
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