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The development of sharia FinTech in the Non-Bank Financial Industry (IKNB) is growing rapidly. Sharia FinTech businesses need to understand the crucial factors that influence the adoption of the technology to support the success of their business. This study investigates the factors that drive intention of adoption sharia FinTech based on the model that integrated TAM, TPB and prior research. This research framework consists of three dimensions, there are implementation context, technological context, and individual context. The result indicates that interpersonal influence and perceived usefulness have significant effects on sharia FinTech intention. Compatibility has a positive effect on perceived usefulness and perceived ease of use. Furthermore, perceived ease of use positively affects internet self-efficacy but has no effect on attitude and sharia FinTech intention. Meanwhile, the individual context have no direct effect on sharia FinTech intention. Several interesting implications are also discussed. This study contributes to extend the TAM and TPB models in the area of shariah FinTech as a new research platform that needs to be further developed.