Marketing Agility as Entrepreneur-s Capability SME-s in East Java Indonesia
A Yahya Surya Winata(a*), Yustina Chrismardani (b)
a) Fakultas Ekonomi dan Bisnis Universitas Trunojoyo Madura
Jalan Raya Telang PO BOX 2 Kamal, Bangkalan, Jawa Timur, 69162
*yahya.winata[at]trunojoyo.ac.id
b) Fakultas Ekonomi dan Bisnis Universitas Trunojoyo
Jalan Raya Telang PO BOX 2 Kamal, Bangkalan, Jawa Timur, 69162
Abstract
Keywords: Marketing Agility, Capability, Entrepreneurship, SMEs
Topic: Marketing
Link: https://ifory.id/abstract/tVamTyhpzveD
Conference: The 3rd International Seminar of Contemporary Research on Business and Management (ISCRBM 2019)
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