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Millennial Generation in West Java Governor Election: Political Communication Media and Political Information
Adiyana Slamet Communication Science Departement, Faculty of Social and Political Science,Universitas Komputer Indonesia, Bandung Indonesia Dadang Rahmat Hidayat Faculty of Communication Science, Universitas Padjadjaran Bandung, Indonesia Karim Suryadi Faculty of Education Social Science, Universitas Pendidikan Indonesia, Bandung Indonesia Deby Sri Aprilliani Communication Science Departement, Faculty of Social and Political Science, Universitas Komputer Indonesia, Bandung Indonesia

Universitas Komputer Indonesia


Abstract

Abstract - This research intends to know how millenial generation elect in 2018 West Java Governor election, what kind of political communication media that is used by millennial generation to search the political information about the West Java Governor candidates, so they make certain about their selection based on their political knowledge about the West Java Governor candidates perspective. West Java Election constituent from total of 32.482.000 constituent, there are 30% or at least there are 9.745.200. This research use qualitative approach with case studies design. results of the research millennial generation, in order to search about political information about the governor candidates use social media, where the political information limited on fhotos and video only, that is not fully contain the visions of the candidates, rather than that only shown how often the governor candidates exist in social media and also more likely to see the language and appereance of the governor candidates that can equalize the characteristics of millennial generation in 2018 West Java Governor election, also the political informations can motivate millennial generation to participate and elect the candidates that reputed to convinced millennial generation. conclusion, and impact of the research millennial generation has an alternative political communication media to get political informations that they wanted, and by only see at the language and appereance aspects of the governor candidates, in the end the substance of political informations about the visions of the candidates is not a serious concern anymore

Keywords: Millenials generation, Governor Elections, West Java, Media Politicial Communication, Political Information

Topic: Communication Science

Link: https://ifory.id/abstract/ynQZLcBza4dM

Conference: International Conference on Business, Economics, Social Sciences, and Humanities (ICOBEST 2019)

Plain Format | Corresponding Author (Adiyana Slamet)

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